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I. LOYALTY TO BRAND NAMES
Do you consider yourself to be loyal to one brand of electronic devices? (Cell phone, computer, laptop, etc.)
 
YES
 
NO (if "NO", skip to II)
 
 
 
If you answered "YES" to the question above, which brand electronics do you usually buy? (Select ALL that apply)
 
Apple
 
Microsoft
 
Blackberry
 
Motorola
 
Samsung
 
Other (specify)
 
 
 
II. EFFECTS OF LAPTOP OWNERSHIP
Do you currently own a laptop?
 
YES
 
NO
 
 
 
For which of the following do you mostly use your computer device? (Select ALL that apply)
 
Email
 
Internet
 
Video/Web conferencing
 
Music
 
Movies
 
Games
 
Other (specify)
 
 
 
III. OPINION OF TABLET COMPUTERS
Do you own a tablet computer? (Select ALL that apply)
 
None (if "NONE", skip to IV)
 
Apple iPad
 
Amazon Kindle
 
Microsoft Courier
 
Other (specify)
 
 
 
 
How would you rate your tablet computer against a laptop?
 
Better
 
About the same
 
Worse
 
 
 
Does your tablet computer met your expectations?
 
YES
 
NO
 
 
 
Are you satisfied with your purchase?
 
Very satisfied
 
Satisfied
 
Neutral
 
Dissatisfied
 
Very dissatisfied
 
 
IV. CONSUMER INTEREST IN PURCHASE
*If you already own a tablet pc, please skip to V
How likely are you to purchase a tablet pc within the next 6 months?
 
Very likely
 
Likely
 
Not likely
 
Not sure
 
 
 
What are/would be your uses for a tablet pc? (Select ALL that apply)
 
Games
 
School
 
Work
 
Art/Photography
 
Other (specify)
 
 
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