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  1. Surveys
  2. 2011
  3. August
  4. B
  5. BRAND COMMUNICATION 272
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What is your age?
   
 
 
 
Are you make or female?
 
Male
 
Female
 
 
 
What suburb do you currently live in?
   
 
 
 
Are you a student?
 
No
 
High School
 
Undergraduate
 
Tafe
 
Postgraduate
 
 
 
What brands have you heard of? (Select all that apply)
 
Cue
 
David Jones
 
Forever New
 
French Connection
 
Insight
 
Lilly Loves Tea
 
One Teaspoon
 
SABA
 
Sass & Bide
 
Something Else
 
Sportsgirl
 
Style Stalker
 
Wildfox

 
 
 
When purchasing 'higher end' products do you shop
 
at department stores (David Jones/Myer)
 
at speciality stores
 
online
 
 
 
What best describes your purchasing habits?
 
Research items -for value in money
 
Research items -for alternative styles
 
Casual
 
Impulsive -regularly
 
Impulsive -rarely
 
 
 
Have you heard of Lilly Loves Tea (before this survey)?
 
Yes
 
No
 
 
 
Have you heard of One Teaspoon (before this survey)?
 
Yes
 
No
 
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