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Surveys
2010
May
B
Brand evaluation
Brand evaluation
0%
Exit Survey »
How familiar are you with each of the following brands?
Not at all familiar
Somewhat unfamiliar
Neutral
Somewhat familiar
Very familiar
Starbucks
Dell
Rolex
Toyota
BMW
Please indicate your overall attitude toward each of the following brands
Very Unfavorable
Unfavorable
Neutral
Somewhat Favorable
Very Favorable
Starbucks
Dell
Rolex
Toyota
BMW
As a brand, I don't think the quality of ________ is as high as it used to be.
Strongly Disagree
Disagree
Neutral
Agree
Strongly Agree
Starbucks
Dell
Rolex
Toyota
BMW
The overall reputation of _______ has slipped from where it once was
Strongly Disagree
Disagree
Neutral
Agree
Strongly Agree
Starbucks
Dell
Rolex
Toyota
BMW
At one time I had a higher opinion of ________
Strongly Disagree
Disagree
Neutral
Agree
Strongly Agree
Starbucks
Dell
Rolex
Toyota
BMW
If I were an investor I would consider buying stock in _______
Strongly Disagree
Disagree
Neutral
Agree
Strongly Agree
Starbucks
Dell
Rolex
Toyota
BMW
Competing brands have surpassed _______ with respect to quality
Strongly Disagree
Disagree
Neutral
Agree
Strongly Agree
Starbucks
Dell
Rolex
Toyota
BMW
As a brand, ________ seems to have a lot of positive momentum
Strongly Disagree
Disagree
Neutral
Agree
Strongly Agree
Starbucks
Dell
Rolex
Toyota
BMW
I don't think __________ is as popular as it used to be
Strongly Disagree
Disagree
Neutral
Agree
Strongly Agree
Starbucks
Dell
Rolex
Toyota
BMW
There appears to be less positive talk about ________ products than there used to be
Strongly Disagree
Disagree
Neutral
Agree
Strongly Agree
Starbucks
Dell
Rolex
Toyota
BMW
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