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Hello:

You are invited to participate in our survey on the designer label Chanel. In this survey you will be asked to complete a survey that asks questions about your general shopping experience, the clothing line, and information about your background. It will take approximately 10 minutes to complete the questionnaire.


Your participation in this study is completely voluntary. There are no foreseeable risks associated with this project. However, if you feel uncomfortable answering any questions, you can withdraw from the survey at any point. It is very important for us to learn your opinions.


Your survey responses will be stricly confidential and data from this research will be reported only in the aggregate. Your information will be coded and will remain confidential.
Thank you very much for your time and support. Please start with the survey now by clicking on the Continue button below.


 
 

Are you...
Female Male
 
 

How often do you shop at Chanel?
 
1-2 times a month
 
3-4 times a month
 
More than 5 times a month
 
I only shop there occasionally
 
 

Will you buy from Chanel again?
Yes No
 
 

How would you rate their clothes in terms of keeping with current trends and fashions?
Good Bad
 
 

How would you rate the price of Chanel items in comparison to other designer labels?
Cheap Moderate Expensive
 
 

How would you rate the quality of the clothing?
Good Bad
 
 

How would you rate Chanel's store environment?
Good Bad I've never been to the actual store.
 
 
 
What other brands do you wear?
 
Karen Millen
 
Gucci
 
Ted Baker
 
Burberry
 
Miu Miu
 
Max Mara
 
Dior
 
YSL
 
D&G
 
Chloe
 
Prada
 
DKNY
 
Topshop
 
Marks and Spencers
 
Next
 
Mango
 
River Island
 
H&M
 
Zara
 
Other
 

 
 
 
What do you like to do in your free time?
   
 
 

What is the most important factor when you are shopping in general? (1 being the most important, and 5 being the least important factor)
Price
Quality of clothing
Store Environement
Customer Service
Fashionablity
 
 
 
What were your reasons for buying from Chanel?
 
Looks good
 
Price Value
 
Best quality
 
Good selection
 
Just what I need
 
Advertising
 
Other
 

 
 
 
Overall how satisfied were you with your most recent purchase from Chanel?
 
Very satisfied
 
Satisfied
 
Neutral
 
Dissatisfied
 
Very dissatisfied
 
 
 
If you were dissatisfied with your purchase, please explain why.
   
 
 
 
Would you recommend Chanel to a friend?
 
Yes
 
No
 
 
 
For your NEXT clothing purchase, how likely are you to purchase from Chanel?
 
Very likely
 
Somewhat likely
 
Not sure
 
Somewhat unlikely
 
Very unlikely
 
 

The sales assistants at Chanel were very helpful.
Agree Disagree Not Applicable  
 
 
 
Your last purchase from Chanel was :
 
For yourself
 
A gift from someone else
 
Family purchase
 
Business purchase
 
A gift for someone else
 
Other
 
 
 

What newspapers or magazines do you regularly read?
 
The Times
 
Daily Mail
 
Vogue
 
Grazia
 
Elle
 
Conde Naste Traveller
 
Closer
 
InStyle
 
Other
 
 
 
 
Are you...
 
Employed
 
Unemployed
 
Student
 
Retired
 
 

What is your annual household income i British pounds?
 
0-15,000
 
15k-30,000
 
30k-45,000
 
45k-60,000
 
60k-75,000
 
75k and above
 
 

Are you...
 
Single
 
Married
 
Separated/Divorced
 
Domestic Relationship
 
 

What is your age?
 
Under 18
 
19-25
 
26-31
 
31-37
 
38-43
 
44-49
 
50 +
 
 

What is your highest form of education?
 
GCSE
 
A levels (High School Diploma/GED)
 
Degree
 
Professional Certification
 
Other
 
 
 

Do you have children
Yes No
 
 

How many children do you have?
 
1
 
2
 
3
 
4 +
 
I don't have any children
 
Please contact [email protected] if you have any questions regarding this survey.
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