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Surveys
2017
June
C
Consumer Behaviour
Consumer Behaviour
0%
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Name
*
Age
*
Gender
Female
Male
*
Profession
Business
Service
Any other
*
Annual Income
< 2 lakhs
2 - 5 lakhs
5 - 10 lakhs
> 10 lakhs
*
What type of Life Insurance Plan do you have ?
Pension Plan
Term Insurance Plan (Provide only death benefit)
Whole Life Insurance Plan
ULIP (Market Linked Insurance Plan)
Not aware of my Insurance Plan
Do not have Insurance Plan
*
What according to you is motive for purchasing Life Insurance Policy?
Please rank (1-4) the following in order of interest:
Tax Saving
-- Select --
1
2
3
4
Financial security for family
-- Select --
1
2
3
4
Steady income for future
-- Select --
1
2
3
4
Investment (Wealth creation)
-- Select --
1
2
3
4
*
Which feature of Life Insurance Policy will you consider while buying?
Please rank (1-5) the following in order of interest:
Money Back Guarantee
-- Select --
1
2
3
4
5
Larger Risk Coverage
-- Select --
1
2
3
4
5
Low Premium
-- Select --
1
2
3
4
5
Company's Credibility
-- Select --
1
2
3
4
5
Easy access to Agents
-- Select --
1
2
3
4
5
*
Which company's Life Insurance Policy would you prefer?
Please rank (1-7) the following in order of interest:
LIC
-- Select --
1
2
3
4
5
6
7
Birla SunLife Insurance
-- Select --
1
2
3
4
5
6
7
SBI Life Insurance
-- Select --
1
2
3
4
5
6
7
ICICI Prudential Life Insurance
-- Select --
1
2
3
4
5
6
7
TATA AIG Life Insurance
-- Select --
1
2
3
4
5
6
7
HDFC Standard Life Insurance
-- Select --
1
2
3
4
5
6
7
Others
-- Select --
1
2
3
4
5
6
7
Are you satisfied with your existing Life Insurance Plan?
-- Select --
-Select-
No
Yes
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