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Hello!
You are invited to participate in my survey about females and the cosmetics industry.
In this survey you will be asked questions about cosmtics, and what you base your purchase decisions on. The purpose of this survey is strictly for my dissertation resaerch. It will take approximately [Approximate Time] minutes to complete the questionnaire.

Your participation in this study is completely voluntary. There are no foreseeable risks associated with this project. However, if you feel uncomfortable answering any questions, you can withdraw from the survey at any point.

Your survey responses will be strictly confidential and data from this research will be used for my dissertation purposes only. The information you provide will not be linked to you, and no names will be used in the dissertation. If you have questions at any time about the survey or the procedures, you may contact Noora Matar at 07450220615 or by email at [email protected].

Thank you very much for your time and support. Please start with the survey now by clicking on the Continue button below.

 
 
 
 
How old are you?
 
17-19
 
20-22
 
22-25
 
Above 25
 
 
 
How often do yo purchase cosmetics? (eg. lipstick, lotions, foundation)
 
Once a week
 
3 times a week
 
Once every two weeks
 
Once a month
 
Every three months
 
Every six months
 
Once a year
 
Never
 
Other
 
 
 
 
If you selected never in the previous question. Why do you refrain from buying cosmetics (Select all that apply)?
 
I prefer to spend money on other things.
 
I do not believe in the use of cosmetics.
 
I cannot afford to purchase cosmetics.
 
I borrow cosmetic products from a family member/friend.
 
I dislike cosmetics.
 
I believe cosmetics are harmful to it's users.
 
I believe cosmetics are harmful to the enivronment.
 
I dislike cosmetics because the companies conduct animal testing.

 
 
 
How much do you spend on cosmetics per shopping trip?
 
£5-£10
 
£10-£20
 
£20-£30
 
£30-£40
 
£40-£50
 
£50-£60
 
£60-£80
 
£80-£100
 
Above £100
 
 
 
What do you base your choice of products on (Select all that apply)?
 
Price
 
Promotion
 
Quality
 
Value for money
 
Loyalty to certain brands
 
Advertisements
 
Trends
 
Brand is environmentally friendly
 
The brand abstains from animal testing
 
Cosmetic reviews
 
Other
 

 
 
 
What do you expect from the companies that produce your chosen cosmetic products(Select all that apply)?
 
Recyclable Packaging
 
Enironmentally-friendly processes
 
Non-harmful substances
 
Acceptable quality
 
Refraining from animal-testing
 
Good reputation
 
Just supplying their products
 
Other
 

 
 
 
List 3 cosmetic brands you are most loyal to:
   
 
 
What might stop you purchasing a cosmetic product or brand?
Strongly Agree Agree Neutral Disagree Strongly Disagree
Bad reputation
Decline in quality
Increase in prices
No longer trending or popular
Evidence of animal testing
Evidence of the use of harmful sunstances
No longer avalible
Discovered a better product/brand
 
 
What might stop you purchasing a cosmetic product or brand?
Strongly Agree Agree Neutral Disagree Strongly Disagree
Bad reputation
Decline in quality
Increase in prices
No longer trending or popular
Evidence of animal testing
Evidence of the use of harmful sunstances
No longer avalible
Discovered a better product/brand
 
 
What might stop you purchasing a cosmetic product or brand?
Strongly Agree Agree Neutral Disagree Strongly Disagree
Bad reputation
Decline in quality
Increase in prices
No longer trending or popular
Evidence of animal testing
Evidence of the use of harmful sunstances
No longer avalible
Discovered a better product/brand