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Hello:
You are invited to participate in our survey [Project Description Here]. In this survey, approximately [Approximate Respondents] people will be asked to complete a survey that asks questions about [General Survey Process]. It will take approximately [Approximate Time] minutes to complete the questionnaire.

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Do the big and little top boxes convey fresh and relevant news? (Generally, one national, one local -- and/or highly brand aligned)
 
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Is there a strong/rigorous "designated" mission-relevant story?
 
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Is there a strong/rigorous centerpiece?
 
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Were stories choices informed by our brand? This could be:
-”must run” news stories — reported by asking better questions
-our own rigorous, brand-centric enterprise stories
 
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Are the photos and graphics relevant, brand-consistent and easily understood?
 
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Are the headlines accurate, brand-consistent and compelling?
 
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Does the page design accurately reflect the tenor of the stories in a brand-consistent and compelling way?
 
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