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Dear Sir/Madam,


You are invited to participate in our survey which is part of our Global Serviced Apartment Research. It will take approximately 7 minutes to complete the questionnaire. Your participation in this study is completely voluntary. There are no foreseeable risks associated with this project. However, if you feel uncomfortable answering any questions, you can withdraw from the survey at any point. It is very important for us to learn your opinions. Your survey responses will be strictly confidential and data from this research will be reported only in the aggregate. Your information will be coded and will remain confidential.

Best regards,

Student Research Team Hult International Business School
 
 
 
* Please indicate your age range:
 
 
 
* What is your nationality?
   
 
 
 
* Where do you currently live?
   
 
 
 
What is your marital status?
 
 
 
* What is your current occupation?
   
 
 
 
* Which device do you use most often?
 
 
 
* What social media platforms do you use? (multiple answers can be selected)
 
Facebook
 
Twitter
 
LinkedIn
 
Instagram
 
Pinterest
 
YouTube
 
Tumblr
 
Google+
 
Other
 

 
 
 
* For which reason do you travel most often?
 
 
 
* What destinations do you mostly travel to for business purposes?
   
 
 
 
* What destinations do you mostly travel to for leisure purposes?
   
 
 
 
* On average, how many weeks per year do you travel?
 
 
 
* What is your average length of stay in nights per trip?
   
 
 
 
* Who is mostly in charge of booking your accommodation?
 
Myself
 
Partner
 
Company
 
External agent
 
Other
 
 
 
 
* What is your average budget for accommodation ($/night) when travelling?
 
 
 
* In your experience, what are your major pains when booking a trip? Multiple answers can be selected.
 
Availability
 
Customer service
 
Website friendliness
 
Finding the right accommodation
 
Malfunctions while booking
 
Frequently changing offers
 
Other
 

 
 
 
* Where do you currently stay when travelling? Multiple answers can be selected.
 
Hotel
 
Resort
 
Motel
 
Company owned apartment
 
Serviced apartment
 
Services like Airbnb
 
Other
 

 
 
 
* Are you loyal to a specific travel accommodation brand or company?
 
No
 
Yes
 
 
 
* What aspects make you satisfied with your current travel accommodation? Please select up to 3 answers. 
 
Cleanliness
 
Employee service
 
Accommodation lives up to expectations
 
Available facilities
 
Internet
 
Surrounding environment
 
Room maintenance
 
Other
 

 
 
 
* In your experience, what are your major pains during your stay? Please select up to 3 answers.
 
Cleanliness
 
Unsatisfactory employee service
 
Accommodation does not live up to expectations
 
Limited facilities
 
Internet
 
Surrounding environment (e.g. noise)
 
Room maintenance
 
Other
 

 
 
 
* The final section is concerned with questions about Serviced Apartments.

Serviced apartments are, like hotels, a wide spectrum of products. At one end of the spectrum is the extended stay hotels. Usually they have varying ranges of ancillary services and amenities and typically have no minimum stay period restrictions. At the other end of the spectrum, corporate housing is the term for residential properties in North America that usually have larger living spaces than extended stay hotels and have been upgraded to include hospitality services such as cleaning & guest services. These apartments are fully furnished with equipment, entertainment services and broadband.


Before reading the introduction, were you familiar with Serviced Apartments?
 
 
 
* Would you be interested in using Serviced Apartments?
 
Very unlikely
 
Unlikely
 
Neutral
 
Likely
 
Very likely
 
 
 
* What services do you expect to receive at a Serviced Apartment? Please select up to 3 answers.
 
Housekeeping
 
Laundry valet service
 
Breakfast buffet
 
Front desk
 
Loyalty program
 
Other
 

 
 
 
* What features do you expect to receive at a Serviced Apartment? Please select up to 3 answers.
 
Washer/dryer
 
High speed Internet access
 
Garage parking
 
Sport facilities
 
Utilities
 
Other
 

 
 
* Using a scale of 1 = not appealing at all to 5 = very appealing, please rate the following Serviced Apartment styles?
Standard
Modern
Authentic
Simple
 
 
 
Would you be interested in connecting with a local who will show you around the city during your stay?
 
Yes
 
No
 
 
 
* What price range would you be willing to pay ($/night) when staying at a Serviced Apartment?
 
 
 
* Is this price range a personal choice or company policy?
 
Personal choice
 
Company policy
 
 
 
* Would you be interested in a loyalty program for Serviced Apartments?
 
Yes
 
No