This free survey is powered by
  1. Surveys
  2. 2016
  3. February
  4. E
  5. Early Wave
0%
Questions marked with a * are required Exit Survey
 
 
* Please indicate your gender.
 
Male
 
Female
 
 
 
* Who is your favorite NBA team? (Choose one)
 
Atlanta Hawks
 
Boston Celtics
 
Brooklyn Nets
 
Charlotte Hornets
 
Chicago Bulls
 
Cleveland Cavaliers
 
Dallas Mavericks
 
Denver Nuggets
 
Detroit Pistons
 
Golden State Warriors
 
Houston Rockets
 
Indiana Pacers
 
Los Angeles Clippers
 
Los Angeles Lakers
 
Memphis Grizzlies
 
Miami Heat
 
Milwaukee Bucks
 
Minnesota Timberwolves
 
New Orleans Pelicans
 
New York Knicks
 
Oklahoma City Thunder
 
Orlando Magic
 
Philadelphia 76ers
 
Phoenix Suns
 
Portland Trail Blazers
 
Sacramento Kings
 
San Antonio Spurs
 
Toronto Raptors
 
Utah Jazz
 
Washington Wizards
 
I do not have a favorite NBA team
 
 
 
* If you had to identify yourself in one of the following two groups, would you say that you are more?
 
A fan of my favorite team (e.g., a Knicks/Lakers fan)
 
An NBA fan overall
 
 
 
* The remaining questions are about this NBA Centre Court event and your general NBA opinions. At what point in the day are you at NBA Centre Court? Would you say you just arrived, are in the middle of your visit, or are close to leaving?
 
I just arrived at NBA Centre Court
 
I am in the middle of my visit to NBA Centre Court
 
I am close to leaving NBA Centre Court for the day
 
 
 
* How long will you be at NBA Centre Court today?
 
Less than 30 minutes
 
30 minutes to one hour
 
One hour
 
Two hours
 
Three hours
 
Four hours
 
Five hours
 
Six or more hours
 
 
 
* How far from home did you travel to get to NBA Centre Court?
 
Less than 10 miles
 
10 to 30 miles
 
31 to 100 miles
 
More than 100 miles
 
I don't know
 
 
 
* Including yourself, how many people are you here with today?
 
1 (I am here alone)
 
2
 
3
 
4
 
5
 
6+
 
 
 
Who are you here with today? (Select all that apply)
 
Mom
 
Dad
 
Wife
 
Husband
 
Sister
 
Brother
 
Daughter
 
Son
 
Grandmother
 
Grandfather
 
Aunt
 
Uncle
 
Granddaughter
 
Grandson
 
Niece
 
Nephew
 
Other Female Family Member
 
Other Male Family Member
 
Female Friends
 
Male Friends
 
Clients/Co-workers
 
Group (Team/School)
 
Other

 
 
 
* There are many NBA actions that fans can take, such as watching games on TV, going to games in-person or attending out-of-home events (e.g., NBA Centre Court). When thinking of the youth (<18) that are with you today, is NBA Centre Court their first major exposure to the NBA?
 
Yes
 
No
 
I'm not sure
 
I don’t have any youth, under 18, with me today
 
 
 
Please indicate the aspects of NBA Centre Court that are highly important to you. Choose all that apply.
 
Player and Legend appearances
 
Free giveaways
 
Photo opportunities
 
Watching competitive games on Home Court
 
Open basketball contests
 
Retail store
 
Clinic and instructional courts
 
Selection and quality of concessions
 
Ticket price/ value

 
 
 
* What is the top reason why you decided to come to NBA Centre Court?
 
I wanted to see NBA players
 
I wanted to play basketball
 
I wanted to be part of NBA All-Star Weekend
 
My kids wanted to go
 
Other
 
 
 
* How far in advance did you purchase tickets for NBA Centre Court?
 
Today (the day I attended)
 
1 to 6 days prior to attending
 
7 to 14 days prior to attending
 
More than 14 days prior to attending
 
The day they went on-sale
 
Not sure / Can't recall
 
 
 
* As a result of the NBA Centre Court event, how likely are you to comment about it or post pictures/videos about it on social media such as Facebook or Twitter?
 
Very likely
 
Somewhat likely
 
Somewhat unlikely
 
Very unlikely
 
I do not use social media
 
 
 
* Approximately how often did you vote for this year's All-Star team?
 
I did not fill out a ballot
 
Once
 
Two to five times
 
Six to nine times
 
Ten times or more
 
 
Using the following scale, how would you rate yourself as a fan of the following sports leagues? Please drag the scale to the left or right depending on your interest. Higher interest is on the right side of the scale.
Not a Fan Somewhat of a Fan Average Fan Big Fan Very Big Fan
* NBA
-
* WNBA
-
* NBA Development-League
-
 
 
 
Which of the following NBA/basketball habits do you do frequently? (Select all that apply)
 
Watch NBA games on TV
 
Attend NBA games
 
Visit NBA.com / an NBA team website
 
Read about the NBA in a magazine/newspaper (print/online) or online sports site (e.g., ESPN.com)
 
Follow/discuss the NBA on social media (e.g., Facebook, YouTube, Twitter)
 
Play NBA video games
 
Buy NBA apparel/merchandise, trading cards
 
Play in an NBA fantasy sports league
 
Play basketball
 
None of the above

 
 
 
* How closely do you follow the NBA when it is in season (watch NBA games on television/online, visit websites covering the NBA, follow the NBA or its players through social media, read about the NBA in newspapers, etc.)?
 
I closely follow the NBA, and follow it more than other sports
 
I closely follow the NBA, but less than some other sports
 
I sometimes follow the NBA
 
I do not follow it often
 
 
Please tell us how much you agree with the following statements.
Strongly disagree Somewhat disagree Neither agree nor disagree Somewhat agree Strongly agree
I am more likely to purchase a product or service of an NBA sponsor over that of a non-sponsor
I am more likely to consider a product or service of a company that I interacted with at NBA Centre Cour
I’m more likely to take part in a sweepstakes/promotion offering an NBA prize
 
 
 
* Here are the last questions to help us learn more about this event’s attendees. Which age group are you in?
 
13 - 17 years
 
18 - 20 years
 
21 - 24 years
 
25 - 34 years
 
35 - 39 years
 
40 - 49 years
 
50 years or over
 
 
 
What is your marital status?
 
Married
 
Single (never married)
 
Partner/Unmarried couple living together
 
Divorced/Separated
 
Widowed
 
 
 
Those are all the questions we have today. Thank you for your time.