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How interested are you in {SERVICE PROPOSAL NAME & DESCRIPTION}?
 
Very interested
 
Interested
 
Neutral
 
Uninterested
 
Uninterested
 
Very uninterested
 
 
 
What other features you would like to see incorporated into this service?
   
 
 
Please rank, in order of importance, the following features of this proposed service.
Least Important Most Important
{FEATURE 1}
{FEATURE 2}
{FEATURE 3}
{FEATURE 4}
{FEATURE 5}
 
 
 
If you were to subscribe to this service, would you prefer to make payments monthly or annually?
 
Monthly
 
Annually
 
 
 
What would you expect to pay per (month/year) for this service if it had all of the above features?
 
{PRICE RANGE 1}
 
{PRICE RANGE 2}
 
{PRICE RANGE 3}
 
{PRICE RANGE 4}
 
{PRICE RANGE 5}
 
I would not pay for this service
 
 
Would you be more or less interested in subscribing to this service if it had any of the following attributes?
Much Less Interested Somewhat Less Interested Neutral Somewhat More Interested Much More Interested
{ATTRIBUTE 1}
{ATTRIBUTE 2}
{ATTRIBUTE 3}
{ATTRIBUTE 4}
{ATTRIBUTE 5}
 
 
 
How likely are you to subscribe to this service if it had all of the features described above and your preferred pricing structure?
 
Very likely
 
Somewhat likely
 
Neutral
 
Somewhat unlikely
 
Very unlikely
 
 
 
If our proposed service were available today, when would you be most likely to buy it?
 
Within the next month
 
Between 1 and 3 months from now
 
Between 4 and 6 months from now
 
Between 7 months and a year from now
 
More than a year from now
 
I'm not interested
 
 
 
How often would you expect to use this service?
 
Once a week
 
Once a month
 
Every other month
 
Once or twice a year
 
Would not use
 
 
 
What do you currently use as an alternative to our proposed service?
 
{ALTERNATIVE 1}
 
{ALTERNATIVE 2}
 
{ALTERNATIVE 3}
 
{ALTERNATIVE 4}
 
{ALTERNATIVE 5}
 
I use no service similar to the proposed service
 
Other
 
 
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