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  5. Equimins Customer Perception Survey June 2014
 
 
Dear Customer
Please help us to improve our service to you by completing this brief survey. In this survey, approximately 3500 people will be asked to answer the questions about Equimins' products and services to you. It will take approximately 2 minutes to complete the questionnaire.

Your participation in this study is completely voluntary. There are no foreseeable risks associated with this project. However, if you feel uncomfortable answering any questions, you can withdraw from the survey at any point. It is very important for us to learn your opinions.

Your survey responses will be strictly confidential and data from this research will only be used by us to assess where we can make improvements to our products and services. Your information will be coded and will remain confidential.

Thank you very much for your time and support. Please start with the survey now by clicking on the Continue button below.
 
 
 
How long have you used our products?
 
Less than 6 months
 
6 months to 1 year
 
1 year to 3 years
 
3 years to 5 years
 
5 years or more
 
 
 
Which of our products do you use? Select all that apply.
 
Calming
 
Digestion
 
First Aid & Stable
 
Fly & Midge
 
Grooming
 
Hoof
 
Joint
 
Leather
 
Mare, Foal & Old
 
Nutrition
 
Performance
 
Respiratory
 
Vits & Mins
 
Blooming Pets
 
Country Living
 
Tasty Treats

 
 
 
How frequently do you buy our products?
 
More than once a week
 
Every week
 
Every 2 - 3 weeks
 
Every month
 
Every 2 - 3 months
 
Every 4 - 6 months
 
Once or twice a year
 
 
 
How would you rate your level of satisfaction with us?
 
Highly satisfied
 
Somewhat satisfied
 
Neutral
 
Somewhat dissatisfied
 
Highly dissatisfied
 
 
How do you rate us on the following attributes?
Well Below Average Below Average Average Above Average Well Above Average
Customer service
Professionalism
Quality of products
Quality of service
Understanding customers' needs
Sales staff
Price
 
 
Comment:
   
 
 
 
How likely are you to continue buying our products?
 
Very likely
 
Somewhat likely
 
Neutral
 
Somewhat unlikely
 
Very unlikely
 
 
 
How likely is it that you would recommend our products to a friend?
 
Very likely
 
Somewhat likely
 
Neutral
 
Somewhat unlikely
 
Very unlikely
 
 
 
Do you have any suggestions for improving our products or services?
   
 
 
 
What is your gender?
 
Male
 
Female
 
Prefer not to answer
 
 
 
Which category describes your age?
 
Younger than 18
 
18 - 24
 
25 - 34
 
35 - 44
 
45 - 54
 
55 - 64
 
65 or older
 
Prefer not to answer