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Hello:
You are invited to participate in our survey EXIT STRATEGY 1. In this survey, people will be asked to complete a survey that asks 9 questions about A NEW WEBSITE and MOBILE AP. It will take under 10 minutes to complete the questionnaire.

Your participation in this study is completely voluntary. There are no foreseeable risks associated with this project. However, if you feel uncomfortable answering any questions, you can withdraw from the survey at any point. It is very important for us to learn your opinions.

Your survey responses will be strictly confidential and data from this research will be reported only in the aggregate. Your information will be coded and will remain confidential. If you have questions at any time about the survey or the procedures, you may contact DIANE CAIRNS at 310-822-9889 or by email at the email address specified below.

Thank you very much for your time and support. Please start with the survey now by clicking on the Continue button below.

 
 
 
 
Do you consider yourself an active user of online social networks?
 
I use SOCIAL sites like Facebook, Twitter or Google+.
 
I use VIDEO sites like YouTube, Vimeo or Bing.
 
I use PHOTO sites like Photobucket, Picasa or Pinterest.
 
I use COUPON sites like Groupon, Living Social or Open Table.
 
I use MORE THAN ONE of the above.
 
I use NONE of the above.
 
 
 
If you were to use the INTERNET to help make funeral and/or internment arrangements, what would be your best use of this tool?
 
I would use it to LOCATE a cemetery, funeral home or crematorium, etc.
 
I would use it to FIND an estate planner, attorney or accountant, etc.
 
I would use it to PURCHASE a burial site, headstone/marker or casket/urn, etc.
 
I would use it to PLAN the specifics of a funeral/internment (i.e. flowers, printing, musicians, etc.)
 
I would use it for MORE THAN ONE of the above.
 
I WOULDN’T use the internet for any of the above.
 
 
 
If you were to use the internet to help make funeral/internment arrangements, do you know of a SPECIFIC WEBSITE that you would go to today?
 
Yes
 
No
 
If yes, which website?
 
 
 
 
If there were a dedicated website (i.e. as eBay is to garage-type sales, or Amazon is to online retail) with meaningful and easy-to-digest information and purchasing for such funeral and/or internment arrangements, would that be of VALUE to you?
 
Yes, if it helped lift the burden of PRE-PLANNING a funeral and/or internment.
 
Yes, if it helped me timely arrange the funeral/internment of a RECENTLY DEPARTED loved one.
 
BOTH of the above.
 
No, I probably WOULDN’T use such a site.
 
 
 
HOW MANY funerals/internments do you feel you are economically responsible for, in whole or in part, in your lifetime?
 
Just myself.
 
Just my spouse.
 
Two family members (which may include myself and/or a spouse/partner).
 
More than two family members (which may include myself and/or a spouse/partner).
 
I don't feel economically responsible for any funerals/internment arrangements.
 
 
 
Have you ALREADY PURCHASED or acquired a burial site/final resting place for your own remains?
 
Yes
 
No
 
 
 
Do you currently have a WILL or LIVING TRUST, etc.?
 
Yes
 
No
 
 
 
Regarding a dedicated website for funeral and/or internment arrangements, assuming real value was derived, how much would you be willing to PAY OUT-OF-POCKET for the use of such a service?
 
Under $25
 
$25-75
 
$75-125
 
Over $125
 
I WOULDN'T be willing to pay anything for such a service.
 
 
 
Regarding a dedicated website for funeral and/or internment arrangements, if you were offered the right incentive(s) (i.e. discounts, extended payment plans, etc.), would you be willing to purchase either a burial site, headstone/marker and/or casket/urn etc. on same website?
 
As long as the pricing was COMPETITIVE to the market.
 
As long as the PAYMENT PLANS were affordable and fair.
 
As long as my purchase(s) remained SECURE until I needed them.
 
I feel MORE THAN ONE of the above.
 
No, I WOULDN’T feel comfortable making such long-term and/or big purchases on such a website.
 
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