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Gender
 
Male
 
Female
 
 
 
Education Level
 
Secondary School
 
College
 
University Degree
 
Other
 
 
 
 
Has your parents occupational choice influenced your occupational decisions?
   
 
 
How relevant are the following words with regards to the British Army?
Very Well Well Fairly Poorly Not at all Relevant
Masculine
Feminine
Equality
Dangerous
Patriotic
Brave
Gender Neutral
 
 
 
Do you believe that the military is advertised with both genders in mind?
 
Yes
 
No
 
 
 
Which of these Military advertising campaigns can you recall?
 
Be the best
 
No fools
 
Start Thinking
 
Not your Basic Training

 
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