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Hello
!You are invited to participate in our survey "Grocery Shopping ..Love it? Or Hate it?. In this survey, approximately 50 people will be asked to complete a survey that asks questions about their overall opinion on grocery shopping. It will take approximately 10 minutes to complete the questionnaire.

Your participation in this study is completely voluntary. There are no foreseeable risks associated with this project. However, if you feel uncomfortable answering any questions, you can withdraw from the survey at any point. It is very important for us to learn your opinions.

Your survey responses will be strictly confidential and data from this research will be reported only in the aggregate. Your information will be coded and will remain confidential. If you have questions at any time about the survey or the procedures, you may contact Jessica at (336)782-9933 or by email at the email address specified below.

Thank you very much for your time and support. Please start with the survey now by clicking on the Continue button below.

 
 
 
When considering what grocery store to shop at, what do you value most?
 
Value
 
Mobile Apps
 
Cleanliness of store
 
Location
 
Fresh Produce
 
Organic Products
 
Other
 
 
How often do you shop at Food Lion?
 
All of the time
 
Most of the time
 
Sometimes
 
Rarely
 
I don’t shop at Food Lion
 
 
 
Do you feel Food Lions offers the best prices?
 
All of the time
 
Most of the time
 
Sometimes
 
Rarely
 
I don’t shop at Food Lion
 
 
 
Do you think that low prices and convenient stores are the only factors that make a customer want to go to a particular grocery store?
 
Yes
 
No
 
 
 
Do you believe that social media will have a profound effect on Food Lion increasing revenue?
 
Yes
 
No
 
 
 
Are you a regular Food Lion shopper?
 
Yes
 
No
 
 
 
Does Food Lion offer your grocery needs?
 
All of the time
 
Most of the time
 
Sometimes
 
Rarely
 
I don’t shop at Food Lion
 
 
 
Would customers gravitate towards Food Lion if the company announced in the commercials that they were social media savvy?
 
Yes
 
No
 
Thank you very much for your participation!