1. Please, select your gender
How old are you ?
What is your level of monthly income (before taxe) ?
What is your origin?
Have you ever made a purchase in Hermes store ? If yes, how often ?
Please rank the features that reflect your the importance of expectations from Hermes products? 1 - not important at all, 10 - very important)
Do you think that French culture influenced design, concept and service of Hermès ?
If you have used Hermes products, how did it infuenced your image ?
If to consider Hermes products in general, what is the most important and less importantattributes that attract you? (rank from 1 less important to 10 the most important)