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2011
October
J
Jam Questionaire
Jam Questionaire
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How interested would you be in purchasing Jam Product
Very interested
Interested
Neutral
Uninterested
Very uninterested
Please tell us how the described product would rate on the following attributes.
excellent
Very good
Good
Fair
Poor
Color
Aroma
Thickness
Fruit taste
sweetness
acidity
Would the following attributes make you more or less interested in purchasing Jam?
Much Less Interested
Somewhat Less Interested
Neutral
Somewhat More Interested
Much More Interested
N/A
Fruit Chunk
seed visibility
Unique and multi use pack
brand label design
What would you expect to pay for this product if it had all of the above attributes?
IDR 12.000 - 15.000
IDR 15.001 - 20.000
IDR 20.001 - 25.000
IDR 25.001 - 30.000
Other (IDR)
How likely are you to buy this product if it has all the attributes described above?
Very likely
Somewhat likely
Neutral
Somewhat unlikely
Very unlikely
If this product were available today, when would you be most likely to buy it?
Within the next month
Between 1 and 3 months from now
Between 4 and 6 months from now
Between 7 months and a year from now
I am not interested
Are there additional attributes that you would want incorporated into this product?
Please indicate the degree to which you agree/disagree with the following statements about the similar product you currently use.
Strongly Disagree
Somewhat Disagree
Neutral
Somewhat Agree
Strongly Agree
Sufficient for my needs
Meets my expectations
Reasonably priced
Which brand do you currently use as an alternative to our proposed product?
Mariza
Morita
Morin
Buddy Jam
Hero Jam
St. Dalfour
Zentis
smakkies
nuttela
skippy
I do not use a similar product
Other
What is it that you like about the Jam? Please enter as many items as you wish
What do you like least about the Jam
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