Jim Woolf Questionnaire

Do you exercise more than twice per week on average?

Yes

No

Do you care what you wear when you exercise?

Yes

No

Do you wear branded fitness clothing?

Yes

No

Is it important that you look good when you exercise?

Yes

No

Do you buy your own sports clothing?

Yes

No

Would you prefer to buy from a small British brand over a large international company?

Yes

No

Would you pay over £40 for a gym/ exercise t-shirt?

Yes

No

Do you know what the benefits of merino wool are?

Yes

No

Do you think the properties of merino wool would influence your buying decisions?

Yes

No

Do you like the brand name 'Jim Woolf'?

Yes

No

I don't understand why it's called Jim Woolf