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2012
June
M
Measuring The Affect Of Facebook On Attendees’ Per
Measuring The Affect Of Facebook On Attendees’ Per
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Dear Participants,
To complete my MSc in International Events Management, I am investigating the effects of social media on the perception of fundraising events. The charity event being studied is Cycling4Gaza. If you have attended it please fill out the following questionnaire.
Not all social networking sites will be used. This study will only focus on Facebook and then on the event page. There is considerable background literature on use of social media as a communication tool. Due to the fact that Facebook is an inexpensive medium with a wide customer base, this study aims to access the efficiency of Facebook in serving fundraising events.
This questionnaire is quick and easy to complete. Moreover, it is anonymous. All results obtained from this study will remain confidential, used for the purposes of completing the dissertation. Please answer all questions carefully and honestly.
Thank You For Your Time
Regards,
Lina Kharoufeh
MSc International Events Management
University of Surrey
I Agree
1. Gender:
Male
Female
*
2. Age:
18- 26
27-35
36-44
45+
*
Nationality:
*
Highest Level of education obtained?
Primary school
Secondary school
Completed high school
Undergraduate university
Postgraduate university
How did you hear of this event?
Facebook
Word of Mouth
Newspapers/Radio/Advertisements
*
What social network site do you mostly use?
Facebook
YouTube
LinkedIn
Twitter
MySpace
*
How many years have you been using Facebook?
4 -5 years
2-3 years
1 year
Less than a year
*
Do you consider yourself a frequent Facebook User?
Yes
No
*
How many hours a week do you spend on Facebook?
Less than 2 hrs
2-4 hrs
5-6 hrs
7-9 hrs
10-12 hrs
13 + hrs
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