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Questions marked with an * are required Exit Survey
 
 
How often do you purchase clothing online
 
Daily
 
Once or more in a week
 
Once or more in a month
 
Once in six months
 
Once in a year
 
 
 
Please check the product category you have purchased in the last 12 months
 
Jackets & Coats
 
T-Shirts & Shirts
 
Hoodies and Sweats
 
Knitwear
 
Suits
 
Jeans
 
Chinos & Trousers
 
Shorts
 
Onesies
 
Underwear, Socks & Pyjamas
 
Trousers & Shorts
 
Playsuits & Jumpsuits
 
Skirts
 
Leggings
 
Nightwear
 
Lingerie
 
Swimwear
 
Other (Please Specify)
 

 
 
 
When you began shopping on this occasion, were you:
 
Just surfing the net
 
Intending to make a purchase.
 
Other
 
 
 
 
* How much do you spend on an average transaction?

 
 
 


How many transactions have you made with an online apparel retailer over past 12 months
 
1 to 2
 
3-6
 
7-10
 
More than 10
 
None
 
 
Which Internet feature interest you on buying a product
1 – Strongly oppose 2 – Somewhat oppose 3 – neutral 4 – Somewhat favor 5 – Strongly favor
Filtering searches for item by size, color, price
"Hoover Boxes" or hoover zoom feature
Product zoom / Rotation
customer feedback
multiple purchase and delivery options
Video's of model's wearing the product
ability to construct entire outfit online
weekly advice or style correspondent
audio commentaries and description of an item.
Being able to share suggestions through social media sites
 
 
Listed below are statements about shopping behavior for clothes and about clothing fashions. Please check one box for each statement to indicate the extent to which you agree or disagree with each statement.
Definitely Disagree Somewhat Disagree Neither Somewhat Agree Definitely Agree
I prefer making a purchase from to using local offices, malls or stores.
Colors on the product is not same as in real
I received special rewards and discounts online.
I consider online is the first choice when I need to buy apparel.
The "look" of web site is appealing to me.
I really like buying clothes online
I intend to continue to buy online in future.
It would require a lot of time and effort on my part, to set up an account with another .
I am not sure of the size of the product are accurate
The products I purchased from were a good value.
Free gifts is a price an advantage when i shop online
More no of products sold indicates the quality of the products.
Free delivery is a price advatange for me
 
 
Below are some statements of people’s attitudes toward the Internet. please check the box that best reflects your impressions.
How well does the statement describe you?
Just
like me
Quite a
lot like me
Somewhat
like me
Not much
like me
Not at
all like me
I think on-line buying is (or would be) a novel, fun way to shop apparel
I like the help & friendliness I can get at local stores.
For me, shopping in stores is a hassle.
I think Internet shopping would avoid the hassle of local shopping.
Local stores have better prices & promotions than Internet stores.
I’d have a hard time searching the Internet to find what I need.
I don’t think Internet stores carry things I want.
I disklike the delivery problems & backorders of Internet buying.
I find the Internet ordering process is hard to understand & use.
 
 
How well does the statement describe you?
Just
like me
Quite a
lot like me
Somewhat
like me
Not much
like me
Not at
all like me
I think Internet shopping offers better selection than local stores.
I don’t like having to wait for products to arrive in the mail.
None of my friends shop on the Internet.
I would shop on the Internet (more) if the prices were lower.
I dislike the idea of shipping charges when buying on the Internet.
I think local stores have better service policies than Internet stores.
I always search for the lowest price in just about everything I buy.
I worry about my credit card number being stolen on the Internet.
I don't want to give out my credit card number to a computer.
I think Internet shopping offers better quality than local stores.
Just
like me
Quite a
lot like me
Somewhat
like me
Not much
like me
Not at
all like me
I don't know much about using the Internet.
I often go to the Internet to preview products.
I would like not having to leave home when shopping.
I like it that no car is necessary when shopping on the Internet.
I often go to the Internet for product reviews or recommendations.
I like having products delivered to me at home.
I want to see things in person before I buy.
 
 
How well does the statement describe you?
Just
like me
Quite a
lot like me
Somewhat
like me
Not much
like me
Not at
all like me
I want my purchases to be absolutely private.
Buying things on the Internet scares me.
I often return items I have purchased.
It would be a real hassle to return merchandise bought on-line.
I think the Internet offers lower prices than local stores.
It’s hard to judge the quality of merchandise on the Internet.
I like the “energy” & fun of shopping at local retail stores.
I enjoy buying things on the Internet.
I like browsing on the Internet.
I just don’t trust Internet retailers.
 
 
 
What type of Internet connection you have at home?
Please check one.

 
None
 
I don't know
 
Dial-up modem
 
Cable or ISDN
 
DSL Line
 
Fiber Optic
 
Other (Please Specify)
 
 
 
And lastly, a few final —but important—questions to help classify your answers.
Are you:


 
Male
 
Female
 
Other (Please Specify)
 
 
 
 
and are you...

 
Married
 
Single
 
Other (Please Specify)
 
 
 
 
Your age is...

 
18-25
 
26-30
 
31-40
 
41-50
 
Over 50
 
 
 
Are there any children in your home? If so, what are their ages?

 
Under 10
 
10 to 15
 
16 to 19
 
No, no children at home
 
Other (Please Specify)
 
 
 
 
Rank your preferred method of payment
Paypal
Google wallet
amazon payments
Any websites with https
 
 
 
What type of housing to you live in?

 
Apartment
 
Condominium
 
Mobile/Trailer
 
Single unit home
 
Other (Please Specify)
 
 
 
 
What is your highest level of education?

 
High school
 
Trade school
 
Some college
 
College grad
 
Advanced degree
 
Other (Please Specify)
 
 
 
 
What is your total yearly household income, before taxes?

 
Under £10,000
 
£10-£15,000
 
£15-£20,000
 
£20-£25,000
 
£25-£30,000
 
£30-£35,000
 
£35-£40,000
 
£40-£45,000
 
Over £45K
 
 
 
What is your Post Code.
   
 
   
City, country (if not UK)
   
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