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1. Hello Online Shopper,


I am an MBA student from the Asian Institute of Management conducting a survey to assess the online purchasing habits of overseas-based Filipinos who purchase items for their loved ones in the Philippines.


The survey will only take about 5 minutes of your time. Your inputs will be most valuable to us. Please be assured that all information will be kept in utmost confidence.


If you have any questions at any time about the survey or the procedures, you may e-mail Anna Mendoza at [email protected].


Thank you very much for your time and support. Please start with the survey now by clicking on the Continue button below.


 
 
 
* When thinking about an online retailer that sends gifts to friends / relatives in the Philippines, what brand comes to your mind?
   
 
 
3. 
* How about Filgifts? Do you know this brand?
Yes No
 
 
4. 
* How about MyAyala? Do you know this brand?
Yes No
 
 
5. 
* How about PinasGift? Do you know this brand?
Yes No
 
 
6. 
* How about Ebuyphils? Do you know this brand?
Yes No
 
 
7. 
* For the brand answered in Q1 (What brand comes to your mind when thinking about an online retailer that sends gifts to friends / relatives in the Philippines?), from where did you learn about this brand?
 
Referred by friends / family / neighbors
 
Online ads
 
Leaflets
 
Posters
 
Newspapers
 
Magazines
 
Other
 

 
 
8. 
* From which online retailers have you purchased products to send to friends / relatives in the Philippines?
 
Filgifts
 
MyAyala
 
PinasGift
 
Ebuyphils
 
Other
 

 
 
9. 
* From which online retailer did you make your LAST PURCHASE to send to friends / relatives in the Philippines?
 
Filgifts
 
MyAyala
 
PinasGift
 
Ebuyphils
 
Other
 
 
 
10. 
* From which online retailer did you make your purchase PREVIOUS TO THE LAST ONE to send to friends / relatives in the Philippines?
 
Filgifts
 
MyAyala
 
PinasGift
 
Ebuyphils
 
Not Applicable
 
Other
 
 
 
11. 
* From which online retailer do you purchase from MOST OFTEN to send to friends / relatives in the Philippines?
 
Filgifts
 
MyAyala
 
PinasGift
 
Ebuyphils
 
Other
 
 
 
12. 
* Was there any product that you were looking for that was not available from your most frequently purchased from online retailer?
Yes No
 
 
 
If yes, what was this product?
   
 
 
 
* What is it about your online retailer that you specifically like?
   
 
 
 
* What is it about your online retailer that you specifically do NOT like?
   
 
 
16. How important are these attributes to you?
Extremely important Quite important A little important Not important
Reasonable prices
Product Diversity
Customer Service Quality
Quality of Products
On-time delivery
Site Security
Easy to use website
 
 
17. If you have shopped with FILGIFTS, please rate FILGIFTS in terms of the following attributes. If not, proceed to the next question.
Excellent Good Fair Poor
Reasonable prices
Product Diversity
Customer Service Quality
Quality of Products
On-time delivery
Site Security
Easy to use website
 
 
18. If you have shopped with MYAYALA, please rate MYAYALA in terms of the following attributes. If not, proceed to the next question.
Excellent Good Fair Poor
Reasonable prices
Product Diversity
Customer Service Quality
Quality of Products
On-time delivery
Site Security
Easy to use website
 
 
19. If you have shopped with PINASGIFT, please rate PINASGIFT in terms of the following attributes. If not, proceed to the next question.
Excellent Good Fair Poor
Reasonable prices
Product Diversity
Customer Service Quality
Quality of Products
On-time delivery
Site Security
Easy to use website
 
 
20. If you have shopped with EBUYPHILS, please rate EBUYPHILS in terms of the following attributes. If not, proceed to the next question.
Excellent Good Fair Poor
Reasonable prices
Product Diversity
Customer Service Quality
Quality of Products
On-time delivery
Site Security
Easy to use website
 
 
21. 
* What age range are you in?
 
Below 20
 
21 – 30
 
31 – 40
 
41 – 50
 
51 – 60
 
61 – 70
 
71 – 80
 
Above 80
 
 
22. 
* Your gender?
 
Male
 
Female
 
 
23. 
* Estimate your gross combined monthly household income (all the people with the same address as you).
 
Less than $500
 
$501 – 1,000
 
$1,001 – 3,000
 
$3,001 – 5,000
 
$5,001 – 7,000
 
$7,001 – 9,000
 
$9,001 – 11,000
 
$11,001 – 13,000
 
$13,001 – 15,000
 
$Above 15,000
 
 
24. 
* What is your marital status?
 
Single
 
Married
 
Divorced/Separated
 
Widow(er)
 
Please contact [email protected] if you have any questions regarding this survey.
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