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1. Hello:



You are invited to participate in our online shopping survey. It will take approximately 10 minutes to complete the questionnaire.



Your participation in this study is completely voluntary. There are no foreseeable risks associated with this project. However, if you feel uncomfortable answering any questions, you can withdraw from the survey at any point. It is very important for us to learn your opinions.



Your survey responses will be stricly confidential and data from this research will be reported only in the aggregate. Your information will be coded and will remain confidential. If you have questions at any time about the survey or the procedures, you may contact Aderonke Lawal at 07984 141 169 or by email at the email address specified below.



Thank you very much for your time and support. Please start with the survey now by clicking on the Continue button below.



 
 
2. 
* Please select your sex:
Male Female
 
 
3. 
* Please select your age group:
 
18-24
 
24-30
 
31-34
 
35-40
 
40 and over
 
 
 
* 4. How often do you shop online?
 
At least once a week
 
About once a month
 
As and when needed
 
Never
 
 
 
* 5. What do you purchase most frequently online?
 
CDs/DVDs/Books
 
Gifts
 
Clothes & lingerie
 
Jewellery
 
Other
 
 
 
6. 
* When shopping online what is the major factor you look for before using an ecommerce site?
 
Reputation
 
Value for money
 
Presentation of the site
 
Product range
 
Other
 
 
 
7. Please select only one choice here.
When purchasing gifts & jewellery online what are the major factors which influence your choices?
 
Visual image and description of item
 
Value for money
 
Designer/manufacturer of item
 
Reputation of site
 
Postage costs
 
Other
 

 
 
 
Take a moment to consider Fair trade and ethical trade; what comes to mind? Please be as descriptive as possible.
   
 
 
9. 
Which countries do you most often associate with fair trade?
 
China
 
India
 
Brazil
 
South Africa
 
Nigeria
 
Other
 
 
 
 
* Please explain your choice for question 9.
   
 
 
 
11. Would you consider purchasing gifts and jewellery made based on ethical and fair trade?
 
yes
 
no
 
maybe
 
 
 
* Please explain your choice for question 11.
   
 
 
 
13. Additional Comments/Suggestions for improvement
   
 
Please contact [email protected] if you have any questions regarding this survey.
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