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  1. Surveys
  2. 2012
  3. June
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  5. OSN Play - June 2012
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Hello. I am ……………… from OSN.

We are currently in the process of launching new services to our customers, and we are interested in your opinion and feedback as it counts and is very valuable to us.

Having said that, I would appreciate it if you can give us a few minutes of your time for this purpose. Please note that answers from people surveyed will be compiled in a report that will be shared with the decisions makers. No names will be mentioned in the report.
 
 
* Do you have a few minutes?
 
Yes
 
No
 
 
 
* 1. What are the OSN services launched recently that you are aware of? (Spontaneous)
 
OSN Play
 
Other (specify)
 

 
 
* 2. Are you aware of OSN Play that was launched recently on OSN?
 
Yes
 
No
 
 
3. What was/were your source (s) of awareness of OSN Play; that is the medium (s) through which you first heard about OSN Play? (MA-Spontaneous)
 
a. Newspapers
 
b. Magazines
 
c. Google
 
d. Social Media (Facebook,..)
 
e. TV Promo
 
f. OSN Website
 
g. Outdoor
 
h. Word of Mouth (Friend, Relative, Colleague, Neighbor,..)
 
i. Can’t remember
 
Other (specify)
 

 
 
* 4. Have you registered to OSN Play?
 
Yes
 
No
 
 
* 5. What were the reasons/the factors that encouraged you to register to the OSN Play?
 
a. Mobility of the device (can move conveniently from one place to another)
 
b. Like to watch TV content at own convenience (can pick a program to watch on one’s time convenience)
 
c. Can watch outside home
 
d. Like to do other things online at the same time while watching TV content
 
Other (specify)
 

 
 
* 6. What were the reasons for not registering to the OSN Play? (Spontaneous)
 
a. Not interested in watching TV content online
 
b. Don’t have a computer/laptop
 
c. Didn’t know how to register
 
d. Would rather watch content on a big screen
 
e. Have the intention to register but haven’t yet
 
f. Don’t find anything interesting to watch
 
Other (specify)
 

 
 
* 7. How frequently do you watch content on OSN Play? (Read options if needed)
 
a. More than once per day
 
b. Once per day
 
c. Once every other day
 
d. 2-3 times per week
 
e. Once per week
 
f. Once every two week
 
g. Less than that
 
 
 
* 8. On average, how many hours do you spend watching content on OSN Play per week? (Spontaneous)
 
a. More than 15 hours per week
 
b. 10-14 hours per week
 
c. 5-9 hours per week
 
d. 1-4 hours per week
 
e. Less than one hour per week
 
 
 
9. What are the Programs Genres that you usually watch on OSN Play? (Spontaneous)
 
a. Western Movies
 
b. Western Series
 
c. Arabic Content
 
d. Sports
 
e. Documentaries/Lifestyle
 
f. Children

 
 
 
10. What genres of content are you interested to see more of on OSN Play? (Spontaneous)
 
a. Western Movies
 
b. Western Series
 
c. Arabic Content
 
d. Sports
 
e. Documentaries/Lifestyle
 
f. Children
 
Other (scecify)
 

 
 
 
* 11. How do you describe your navigation experience with OSN Play? Do you say:
 
a. It is very user-friendly and easy to navigate
 
b. It is somewhat user-friendly and easy to navigate
 
c. It is somewhat non-user-friendly and not easy to navigate
 
d. It is very non-user friendly and not easy to navigate
 
 
 
* 12. Where do you usually watch OSN Play? (Read Options)
 
a. At home
 
b. Outside home
 
 
 
* 13. To your knowledge, how many other family members watch content on OSN Play? (Spontaneous)
 
a. More than 5
 
b. 4
 
c. 3
 
d. 2
 
e. 1
 
f. None
 
g. Don’t know/Not Sure
 
 
 
* 14. To which extent are you likely to recommend OSN Play to your friends?
 
a. Very Likely
 
b. Somewhat Likely
 
c. Somewhat Unlikely
 
d. Very Unlikely
 
 
 
15. Think of your overall experience with OSN Play and let us know your suggestions to make it ever a better experience – thinking both of content and look and feel.
   
 
 
General Questions
 
 
* 16. Taking a typical day of your life, what kind of daily activities are you interested in and do regularly? (Spontaneous)
 
Surfing the Internet
 
Watching TV
 
Shopping
 
Exercising
 
Reading (books/magazines/newspapers,..)
 
Socializing
 
Going to restaurants/coffee shops
 
Listening to radio
 
Other (specify)
 

 
 
* 17. You mentioned “Surfing the Internet” as one of the things that you do on a regular basis. What kind of activities do you do on the Internet? (Spontaneous)
 
a. Watch movies
 
b. Watch series
 
c. Listen to music
 
d. Chat with friends
 
e. Search for topics you are interested in
 
f. Playing games
 
Other (specify)
 

 
 
 
* 18. You mentioned “Watching TV” amongst daily activities, on an average week, how many hours do you spend watching TV? (Spontaneous)
 
a. More than 15 hours per week
 
b. 10-14 hours per week
 
c. 5-9 hours per week
 
d. 1-4 hours per week
 
e. Less than one hour per week
 
 
Demographics
 
 
* Gender
 
Male
 
Female
 
 
 
* Age
 
1. 15-18 years
 
2. 19-24 years
 
3. 25-29 years
 
4. 30-34 years
 
5. 35-39 years
 
6. 40-44 years
 
7. 45-49 years
 
8. 50 years +
 
 
 
* Nationality
 
Saudi
 
Kuwaiti
 
Jordanian
 
Qatari
 
Egyptian
 
Emirati
 
Arab Expatriate
 
Westerner
 
Asian
 
Other (specify)
 
 
 
 
* Family Size: How many persons (including yourself) live in your household (excluding servants, drivers, ..)?
 
1
 
2
 
3
 
4
 
5
 
6
 
7
 
8+
 
 
How many persons are within each age category?
0 1 2 3 4 5 6 7 8 9 10
* Less than 5 years old:
* 6-10 years old:
* 11-15 years old:
* 16+:
 
 
 
* City
 
Abu Dhabi
 
Ajman
 
Alexandria
 
Cairo
 
Doha
 
Dubai
 
Fujeira
 
Jeddah
 
Khobar
 
Kuwait City
 
Ras Al Khaimah
 
Riyadh
 
Sharjah
 
Umm Al Quwain
 
Other
 
 
 
* Country
 
Egypt
 
Jordan
 
Kuwait
 
Qatar
 
KSA
 
UAE
 
Other (specify)
 
 
 
 
* Smartcard
   
 
 
Contact Information
* First Name : 
* Last Name : 
* Mobile : 
 
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