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Surveys
2010
November
P
Preference [Advertising]
Preference [Advertising]
This survey is conducted to know the view of the people about advertising matters.
Answer each question truthfully. Check the box of your answer. Write your answer in the space provided when it is needed.
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Sex
Male
Female
school
DLSU
DLS-CSB
Other
Religion
Age
1. TV personalities affect your preference/desire towards a product
AGREE
DISAGREE
*
2. Do you prefer male models/endorsers? Why so?
Yes
No
Why so?
*
3. Do you prefer female models/endorsers? Why so?
Yes
No
Why so?
4. The first time you see a certain commercial, what do you notice first?
The message of the commercial
The model/ endorser
5. Which part of the commercial do you notice more?
The song
The endorser/ model
The message
All of the above
Other
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