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Name
   
 
 
 
Designation & Organisation/College/School
   
 
 
 
E-mail address
   
 
 
 
Phone number
   
 
 
How often do you access news from any of these media?
Once a day or more 4-6 days a week 2-3 days a week Once a week Less than once or never access
Television
Internet
Newspaper
Radio
Mobile news updates
 
 
How do you access news online?
Almost always Most often Sometimes but not often Never/rarely
Visit a dedicated news website(ndtv.com,ibnlive etc.)
Search Through a news aggregator(Google)
Search Through a search engine
News section of general interest portals(rediff/msn/yahoo)
Receive RSS feeds/updates/mailers directly to your mailbox
 
 
 
What is the most regular course of accessing news online?(including all the above sources mentiones in Ques. 6). Mention the name of website.
   
 
 
 
How do you feel has the new modes of delivery helped you gather information?
 
Saves time and money
 
Accessibility at the click of a button
 
Multiple standpoints as access to various websites
 
Helps get user generated content and public feedback
 
Multimedia access makes it easy to access
 
It hasn't helped me in any way
 
Other
 
 
 
 
Why do you visit a particular news website? Mark 5 reasons for the same.
 
The website's company newspaper or television are the ones which you watch/read the most
 
Look and feel of the website(For e.g. unclutterred pages)
 
Easy usability and navigation
 
Options for interactivity and feedback(Blogs/forums/opinion polls)
 
Credibility of the parent company which owns the brand
 
Quality of content on the website
 
Easy accessibility when it comes to search
 
Faster speed of breaking news than competitors
 
Multimedia content(Podcast/video streaming)
 
Other
 

 
 
How many times in a day do you visit the following websites? Reading news through newsletters/RSS feeds/email/search etc. can be considered as visit to the website.
Once every day or more 4-6 times a week 2-3 times a week Once a week Never visited Have visited the site in the past
ndtv.com
ibnlive.com
bbcnews.com
hindustantimes.com
timesofindia.com
rediff.com/news
news.yahoo.com
in.reuters.com
moneycontrol.com
google.com/news
Any other
 
 
 
Rank the following categories in order of propensity to visit them.
Finance
Sports
Business
Entertainment
Politics
General News
Travel
Technology
International
Any other
 
 
Which website do you think covers the best news with regards to the following categories?
Finance Sports Business Entertainment Politics World Travel Technology General news
ndtv.com
ibnlive.com
bbcnews.com
hindustantimes.com
timesofindia.com
rediff.com/news
news.yahoo.com
in.reuters.com
moneycontrol.com
 
 
What are the kind of words that best describes the overall mood and style of content of each website? You may choose 3 words for each website.
Ndtv.com Moneycontrol.com bbc.com news.yahoo.com ibnlive.com
Engaging
Fun
Modern
Global
Interesting
Imaganitive
Effective
Worth remembering
Easy to forget
Convincing
Ndtv.com Moneycontrol.com bbc.com news.yahoo.com ibnlive.com
Slow
Lively
Informative
Believable
Stimulating
Appealing
Localised
 
 
 
Have you bought anything online?
 
Yes
 
No
 
 
 
If 'No', then why?
 
Due to lack of credit card
 
Lack of credibility of transactions online
 
Instant requirement cannot be fulfilled
 
Better to buy durable items by experiencing them
 
Have not done it in the past, so reluctant
 
Other
 

 
 
 
What is the average time you spend on a particular news portal?
   
 
 
 
What is the type of news you are looking when you read news online?
 
Regional
 
Local
 
National
 
International
 
All of them
 
Other
 
 
 
 
What is the first news portal which comes to your mind when you think of an international portal?
 
www.nytimes.com
 
www.online.wsj.com(wall street journal)
 
www.bbc.com
 
www.reuters.com
 
www.cnn.com
 
Other
 
 
 
Tick the correct match for the given news portal?
local global Global+local(Glocal) regional All of these
ndtv.com
yahoo.com
ibnlive.com
moneycontrol.com
indiatimes.com
hindustantimes.com
bbc.com
rediff.com
in.reuters.com
 
 
 
What do you think is the best form of advertisement to catch your attention? rank them in order of preference.
Display banners
Search Ads
Video Ads
Audio Ads
E-mail
Company newsletters
 
 
 
How many times do you read about the product online before buying it?
 
Always
 
Most often
 
Sometimes
 
Very Rarely
 
Never
 
 
 
How many times in a week(on an average) do you click the banners when you read the news online?
 
Once
 
Twice
 
Thrice
 
More than 3 times
 
Never
 
 
 
How often do you read and write comments on any online news?
 
Never
 
Rarely
 
Sometimes
 
Quite often
 
Almost always