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Hello:
You are invited to participate in our survey on Brazilian food. In this survey, approximately 30 people will be asked to complete a survey that asks questions about appearance, taste, variety, knowledge, and pricing of foods. It will take approximately 6 minutes to complete the questionnaire.

Your participation in this study is completely voluntary. There are no foreseeable risks associated with this project. However, if you feel uncomfortable answering any questions, you can withdraw from the survey at any point. It is very important for us to learn your opinions.

Your survey responses will be strictly confidential and data from this research will be reported only in the aggregate. Your information will be coded and will remain confidential. If you have questions at any time about the survey or the procedures, you may contact Don Fisher at 951-847-8031 or by email at the email address specified below.

Thank you very much for your time and support. Please start with the survey now by clicking on the Continue button below.
 
 
 
How interested would you be in purchasing Brazilian food in a fast food restaurant?
 
Very interested
 
Interested
 
Neutral
 
Uninterested
 
Very uninterested
 
 
How important are the following features in your prepared food decisions?
Least Important Most Important
{Taste}
{Appearance}
{Freshness}
{Healthy}
{Price}
 
 
Would the following attributes make you more or less interested in purchasing Brazilian food?
Much Less Interested Somewhat Less Interested Neutral Somewhat More Interested Much More Interested
{Authentic}
{Appearance}
{Made Fresh Daily}
{Taste}
{Atmosphere of the restaurant}
 
 
 
What would you expect to pay for a Brazilian meal if it had all of the above attributes?
 
{under $5.00}
 
{$5.00-7.00}
 
{$7.50-$9.00}
 
{$9.50-$11.00}
 
{0ver $11.00}
 
 
 
How likely are you to buy this product if it has all the attributes described above?
 
Very likely
 
Somewhat likely
 
Neutral
 
Somewhat unlikely
 
Very unlikely
 
 
 
If a Brazilian fast food restaurant were available today, when would you be most likely to make a purchase?
 
Lunch Time
 
Dinner Time
 
For Take Out
 
Special Occasion
 
I am not interested
 
 
 
Are there additional attributes that you would want incorporated into Brazilian Fast food?
   
 
 
Please indicate the degree to which you agree/disagree with the following statements about the fast foods you currently use.
Strongly Disagree Somewhat Disagree Neutral Somewhat Agree Strongly Agree
Sufficient for my needs
Meets my expectations
Reasonably priced
 
 
 
What do you currently use as an alternative to our proposed product?
 
{American Style Restaurant}
 
{Mexican Restaurant}
 
{Italian Restaurant}
 
{Chinese Restaurant}
 
{other}
 
I do not frequent restaurants
 
Other
 
 
 
 
Please provide additional comments about your current fast food choices.
   
 
 
 
Which purchase method do you prefer for this kind of product?
 
Phone
 
Text
 
In-person/in-store
 
Online
 
Other
 
 
 
 
Which payment method do you prefer?
 
Cash
 
Check
 
Credit card
 
Debit card
 
other
 
 
 
Please provide any additional comments about our proposed Brazilian Fast Food Restaurant.