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  2. 2015
  3. April
  4. Q
  5. QuestionPro : Product
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Exit Survey
 
 
How interested would you be in purchasing an Officially Licensed Fresno State shirt?
 
Very interested
 
Interested
 
Neutral
 
Uninterested
 
Very uninterested
 
 
How important are the following features of the proposed new product?
Least Important Neutral Most Important
Price
Comfort
Style
Fit
 
 
Would the following attributes make you more or less interested in purchasing an Officially Licensed Fresno State shirt?
Much Less Interested Somewhat Less Interested Neutral Somewhat More Interested Much More Interested
Bulldog Logo
Nike
Addidas
Under Armour
 
 
 
What would you expect to pay for this product if it had your favorite attributes from above?
 
$10
 
$15
 
$20
 
$25
 
$30
 
 
 
How likely are you to buy this product if it has all your favorite attributes described above?
 
Very likely
 
Somewhat likely
 
Neutral
 
Somewhat unlikely
 
Very unlikely
 
 
 
If this product were available today, when would you be most likely to buy it?
 
Within the next month
 
Between 1 and 3 months from now
 
Between 4 and 6 months from now
 
Between 7 months and a year from now
 
I am not interested
 
 
Please indicate the degree to which you agree/disagree with the following statements about the similar product you currently use.
Strongly Disagree Somewhat Disagree Neutral Somewhat Agree Strongly Agree
Sufficient for my needs
Meets my expectations
Reasonably priced
 
 
 
Where do you cuuurrently buy your Officially Licensed Fresno State apparel?
 
Bulldog Shop
 
Fresno State Bookstore
 
All-American Sports
 
Bulldog Fan Zone
 
I do not buy Officially Licensed apparel
 
Other
 
 
 
 
Please mark all brands that are Officially Licensed Fresno State apparel.
 
Nike
 
Under Armor
 
Adidas
 
Reebok
 
Champion
 
 
 
What is your gender?
 
Male
 
Female