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What is your gender?
 
Male
 
Femaie
 
 
 
What is your age?
 
Under 18 years old
 
18-29 years old
 
30-49 years old
 
50-64 years old
 
65 years and over
 
 
 
Number of people in your household?
 
Adults:
 
Children:
 
 
 
What is your marital status?
 
Single, never married
 
Married/domestic partnership
 
Widowed
 
Divorced
 
Separated
 
Prefer not to answer
 
 
 
What is your total household income?
 
Less than 10,000
 
$10,000 to $30,000
 
$30,000 to $60,000
 
$60,000 to $90,000
 
Over $90,000
 
Prefer not to answer
 
 
 
What is your ethnicity?
 
African American
 
Asian
 
Hispanic
 
Pacific Islander
 
White
 
Other
 
 
 
How would describe your current employment status?
 
Employed full time
 
Employed part time
 
Unemployed / Looking for work
 
Student
 
Homemaker
 
Retired
 
 
 
On a Scale of 1 to 10, how often do you shop at Target?
 
1 Not often
 
2
 
3
 
4
 
5
 
6
 
7
 
8
 
9
 
10 very often
 
 
 
If you do not shop at Target, why don't you?
   
 
 
 
On a scale of 1 to 10, how likely would you go to Target if you knew they had a coupon app?
 
1 not likely
 
2
 
3
 
4
 
5
 
6
 
7
 
8
 
9
 
10 very likely