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What is your gender?
 
Male
 
Female
 
 
 
What grade are you in?
 
9
 
10
 
11
 
12
 
Teacher
 
 
 
Which grocery store do you or your family normally shop at?
 
No Frills
 
Sobeys
 
Food Basics
 
Loblaws
 
Other
 
 
 
 
How much are you willing to spend on brownie mix?
 
$1-3
 
$3-5
 
$5-6
 
 
 
Look at all the brownie packages on the board in front of you, if you were at a grocery store, which would you be more likely to purchase?
 
Ghirardelli
 
Duncan Hines
 
No Name
 
 
Taste sample A and answer the following statements:
Strongly Agree Agree Disagree Strongly Disagree
I like the taste
I like the texture
I like the smell
I like the sweetness
 
 
Taste sample B and answer the statements:
Strongly Agree Agree Disagree Strongly Disagree
I like the taste
I like the texture
I like the smell
I like the sweetness
 
 
Taste sample C and answer the statements:
Strongly Agree Agree Disagree Strongly Disagree
I like the taste
I like the texture
I like the smell
I like the sweetness
 
 
 
Please rank the following in order of (1-3), 1 being your favorite and 3 being your least favorite:
Sample A
Sample B
Sample C