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Hey:

I'm inviting you to participate in my summer long research for local banks. I have asked 100 people to fill this out so that by the first week of August I will be able to make a presentation in regards to banking techniques of young adults. It will take approximately 10 minutes to complete the questionnaire.


Your participation in this study is completely voluntary. There are no risks associated with this project. However, if you feel uncomfortable answering any questions, you can withdraw from the survey at any point. It is very important for me to learn your opinion so that I can have the most accurate data possible.


Your survey responses will be stricly confidential and data from this research will be reported only in the aggregate. Your information will be coded and will remain confidential. If you have questions at any time about the survey or the procedures, you may contact me at 508-367-0662 or by email at the email address specified below.


Thank you very much for your time and support. Please start with the survey now by clicking on the Continue button below.


 
 
 
Age
 
 

Please rank the following Deposit Services in order from 1 to 10. The Product that is most important to you should receive a 1 and the least important product should receive a 10.
NOW Checking Account (Minimum balance of $1,000; Interest earned)
Regular Checking Account (Minimum Balance $500; No Check Fees)
Basic Checking Account (No minimum balance; Limited number of checks)
Premier Savings (Tiered interest rate tied to account balance)
Regular Savings
Certificates of Deposits
Retirement Products (IRA's)
Life Insurance Products
Christmas Club Savings
Vacation Club Savings
 
 

Please rank the following Loan Products in order from 1 to 7. The Product that is most important to you should receive a 1 and the least important should receive a 7.
New Auto Loan
Used Auto Loan
Recreation Vehicle Loan
Personal Loan
Stock Loan
Passbook Loan
Credit Card
 
 

Please rank the following Real Estate Loan Products in order from 1 to 10. The Product that is most important to you should receive a 1 and the least important should receive a 10.
First Time Homebuyer
Fixed First Mortgage
Adjustable First Morgage
Fixed Second Mortgage
Adjustable Second Mortgage
Home Equity Line of Credit
Construction Loans
Land Loans
Affordable Housing Loans
Investor Loans
 
 
Using the scale below, rank the following services as regards to their importance to you.
Not Important Somewhat Important Important Very Important Extremely Important
Overdraft Protection
Direct Deposit
Identity Theft
Tax Preparation Services
Financial Planning
Retirement Planning
Educational Finance Seminars
Travelers Checks
Gap Insurance
Safe Deposit Box
Not Important Somewhat Important Important Very Important Extremely Important
Home Buying Seminars
ATM/ Debit Cards
Wire Transfer
Telephone Banking
Consolidated Bank Statement
Notary Service
Direct Payment
 
 
 
1.
   
2.
   
3.
   
4.
   
5.
   
 
 

Not Important Somewhat Important Important Very Important Extremely Important
Weekend Hours
Evening Hours
Visibility of Senior Management to you
A bank's support of community programs
A bank that is headquarted in your hometown
Access to an ATM machine
Online Banking
 
 
 
How frequently do you visit your bank per month?
 
 
 
How many transactions per week do you conduct on an ATM machine?
 
 
 
How many transactions per week do you conduct online?
 
Please contact [email protected] if you have any questions regarding this survey.
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