The necessity of implementation CRM system questio

Do you often visit three or four star hotels?

Yes

No

What is the one thing that a hotel could do to retain your business?

What is your preferred method to select a hotel?

Have you heard of the term Customer Relationship Management?

Yes

No

Do you feel it is important to give feedback to the hotel after your visit?

Extremely important Why? Please state：

Important

Little Important

Never

Do the hotel’s discount promotions attract you consuming to a particular hotel?

Yes

Not necessarily

Probably

Never

How would you prefer the hotel to communicate future offers and news?

Email

Post

Telephone

Mobile text

What sort of reasons make you choose three or four star hotels? (Multiple choice)

Business

Social

Special events

Other

Which of the following would make your hotel stay even better?

Check in or out

Dining environment

Room service

Other

Are you willing to provide personal information to hotel when they ask so they can tailor special promotions to your needs?

Yes, I will

No, I refuse

Not sure