Thesis Survey | QuestionPro

Please have a look at this video. (The interesting part starts at 40 seconds).

If you see this kind of interactive windows while you are walking in the street, would you stop and have a look ?

Yes

Only if it doesnt require any intervention from my part (video, advertising)

Only if I can interact with it (game)

No

On a scale of 1 to 5, to which extent could this influence you to step in the store?

Please rate those factors according to their impact on you when entering a store:

Please rate those factors according to their impact on you when buying a product (other than the product itself)?

Look at this video showing a marketing campaign that could be the future of shoes purchase.
If you had the choice, would you participate in such an operation?

Yes

No

To which extent would this experience change your opinion on a brand?

A lot

A little

Not at all

Have you ever been in a restaurant and ordered something because you saw it on screen ? (If the screen was not here, you would have not bought it) Think about sushi places, MacDonald’s…)

Yes

No

I never saw a screen in a restaurant

Have you ever notice an in-store screen?

Yes

No

I don’t really pay attention

If yes, in which type of store? (Select all that apply)

Have you ever noticed an in-store touchscreen?

Yes

No

I don’t pay attention