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2012
March
T
TJX Sporting Goods
TJX Sporting Goods
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Hello:
You are invited to participate in our marketing team survey of TJX for Bryant University. The TJX Companies, Inc. is the leading off-price retailer of apparel and home fashions commonly known as T.J. Maxx, Marshalls, and HomeGoods. In this survey, approximately 200 people, 20 and above, will be asked to complete a survey that asks questions about implementing sporting goods intho the TJX brand. It will take approximately 10 minutes max. to complete the questionnaire.
Your participation in this study is completely voluntary. There are no foreseeable risks associated with this project. However, if you feel uncomfortable answering any questions, you can withdraw from the survey at any point. It is very important for us to learn your opinions.
Your survey responses will be strictly confidential and data from this research will be reported only in the aggregate. Your information will be coded and will remain confidential. If you have questions at any time about the survey or the procedures, you may contact Kelsey Greissing at (330) 554-3602 or by email at
[email protected]
Thank you very much for your time and support. Please start with the survey now by clicking on the
Continue
button below.
What is your date of birth?
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01
02
03
04
05
06
07
08
09
10
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12
13
14
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31
--
Jan
Feb
Mar
Apr
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
--
2024
What region do you currently live in?
Northeast
Midwest
South
West
What is your gender?
Male
Female
Have you ever shopped at one of TJX's retailers? (this includes T.J Maxx, Marshalls, and HomeGoods)
Yes
No
If yes, how frequent would you say you visit TJX retailers? Select one. If other, please check 'other' and specify.
Never
Biweekly
Bimonthly
Every other month
Other
Are you active and/or play sports?
Yes
No
Would you be interested in buying sporting goods at a TJX Retailer?
Yes
No
Possibly
Please rank (1-4) the following sporting good brands in order of interest:
Nike
-- Select --
1
2
3
4
Adidas
-- Select --
1
2
3
4
Reebok
-- Select --
1
2
3
4
Under Armour
-- Select --
1
2
3
4
How much would you be willing to spend on sporting goods?
$0-$10
$11-$25
$25-$50
$50+
Other
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