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Surveys
2010
November
U
Uniball
Uniball
0%
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While thinking of purchasing a pen, which all brands come to your mind , please rank in order
(Rank 1 to the pen which comes most easily to mind and Rank 6 to one which comes least easily)
Reynolds
-- Select --
1
2
3
4
5
6
Uniball
-- Select --
1
2
3
4
5
6
Linc
-- Select --
1
2
3
4
5
6
Cello
-- Select --
1
2
3
4
5
6
Parker
-- Select --
1
2
3
4
5
6
Rotomac
-- Select --
1
2
3
4
5
6
Please allocate 100 points on which all attributes you look for while deciding your purchase for pen.
(Give higher points to the attributes you look for more)
Brand
Price
Type of pen (Ink/Gel/Ball)
Flow of writing
Duration of writing
Look and design
Grip
0
How likely is it that in case you don't find your favourite brand, you go to another shop?
(Rank 1 if Most Likely & Rank 5 if Least Likely)
-- Select --
1
2
3
4
5
Which is your most preferred brand and why ?
Name all the brands of the products (not companies) which u can think of? E.g. Gripper by Cello
Please choose which attributes do you associate more with following brands?
Reynolds
Rotomac
Linc
Uniball
Cello
Parker
Price
Design/ looks
Flow of ink
Sturdy/ long lasting
Duration of writing
Grip
Ease of refilling
Have you purchased Uniball before ?
Yes
No
Why you chose Uniball if u have purchased earlier, if not why u want to purchase Uniball ?
Gender
Male
Female
Your age falls in which bracket?
10-15
16-20
21-25
26-35
36-50
other
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