Untitled | QuestionPro

Please tell us how the described product would rate on the following attributes.

	1 Not At All Descriptive	2	3	4	5 Very Descriptive
High quality

Expensive

A brand I can trust

Well built

A good value

Please read the following description of a new product concept called [Concept Name].

Concept Description:
[INSERT PRODUCT CONCEPT DESCRIPTION HERE]

Internal Data Structure Error

Overall, what is your reaction to the described product?

What other brands of [Product Category] have you used? (Check all that apply.

Brand A

Brand B

Brand C

I haven't used [Product], but I'm familiar with it.

I know nothing about [Product].

What is it that you like about [Product]? Please enter as many items as you wish.

What do you like least about [Product]?

What would be your main reason for buying the product?

Overall, how interested are you in buying this product if it were available? Please check one.

Not at all Interested

Not Very Interested

Neither Interested nor Uninterested

Somewhat Interested

Very Interested

Which of the following best describes your need for this product?

I really need this product because nothing else can solve this problem.

This is a minor improvement over what I currently use.

It looks okay but is about the same as what I'm doing now.

My current product would serve me better.

You've got to be kidding. Why would I need this product?

Overall, what would be your most important factors in choosing a [Product Category]? Please check three.

Other than the product itself, which of the following would most influence you when deciding to buy a [Product]?

Commentary on the Internet/Web site

Word-of-mouth

Sales/service representative

Industry publications

Advertising

Trade shows/events

Guarantee/warranty offers

Other

Overall, how satisfied are you with [PRODUCT]?

Very Unsatisfied

Unsatisfied

Somewhat Satisfied

Very Satisfied

Extremely Satisfied

Compared to other [PRODUCT CATEGORY] that are available, would you say that [PRODUCT] is...

Will you use/purchase [PRODUCT] again?

How likely are you to recommend [PRODUCT] to others?

Definitely will recommend

Probably will recommend

Not sure

Probably will not recommend

Definitely will not recommend

Never Used

Based on your experience with [PRODUCT], how likely are you to again buy a [OTHER PRODUCT]?

If you have contacted [COMPANY] customer service, were all problems resolved to your complete satisfaction?

Yes, by the company or its representatives

Yes, by me or someone outside the company

No, the problem was not resolved

No problems/No contact with customer service

What would you like to tell [COMPANY] about your satisfaction with [PRODUCT] that was not already asked in the survey?

Thank you for your feedback. We sincerely appreciate your honest opinion and will take your input into consideration while providing products and services in the future.

If you have any comments or concerns about this survey please Contact: -

Company Name

Address 1

Address 2

City, State, ZipCode

Thinking of all the stores in this area where you or your family might shop, in which store would you most likely shop for the following items:

Listed below are statements about shopping behavior for clothes and about clothing fashions. Please check one box for each statement to indicate the extent to which you agree or disagree with each statement.
Listed below are statements about shopping behavior for clothes and about clothing fashions. Please check one box for each statement to indicate the extent to which you agree or disagree with each statement.