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  1. Surveys
  2. 2014
  3. March
  4. U
  5. Using technology when buying a used car
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Exit Survey
 
 
Hello :)

Thank you for taking the time to complete this survey. This survey is being carried out by students from Bournemouth University as part of an assignment. The information provided will be used to inform a research study into "how can technology be utilised to give second hand car dealers a competitive advantage when targeting first time buyers".

The questionnaire should take no longer than 5 minutes to complete.

Your participation in this study is completely voluntary. There are no foreseeable risks associated with this project. However, if you feel uncomfortable answering any questions, you can withdraw from the survey at any point. It is very important for us to learn your opinions.

Your survey responses will be strictly confidential and data from this research will be reported only in the aggregate. Your information will be coded and will remain strictly confidential.

Thank you very much for your time and support. Please start with the survey now by checking the "I Agree" box and clicking on the Continue button below.

 
 
 
 
Q.1 How old were you when you bought your first car?
 
16-20
 
21-25
 
26-30
 
31-35
 
36-40
 
41+
 
 
 
Q.2 How did you purchase your first car?
 
Online
 
Second hand car dealer (independent)
 
Second hand car dealer (brand franchise i.e Ford showroom)
 
Rent/Company car
 
Privately (no relationship)
 
Privately (personal relationship ie. family friend)
 
Other
 
 
 
 
Q.3 Did you consider buying a used car online?
 
Yes - I purchased my car online
 
Yes - But did not purchase my car online
 
No
 
 
Q.4 How important are these factors when purchasing a used car for the first time?
Very Important Important Neutral Not important Couldn't care less
Price
Cost of insurance
Location of seller
Age of vehicle
Condition of vehicle
Emotional attachments
Recommendations and reviews
Colour
Vehicle performance
Fuel economy
Vehicle features (i.e leather seats, A/C etc.)
 
 
 
Q.5 Do you value the emotional and personal experience when visiting a used car dealer, or do you prefer the experience online?
 
Emotional and personal experience
 
Online experience
 
 
 
Q.6 Please explain your reasons for question 5.
   
 
 
 
Q.7 Do you use technology (e.g the internet, mobile apps etc.) to help make overall purchasing decisions?
 
Yes
 
No
 
 
 
Q.8 Please explain your reasons for question 7.
   
 
 
 
Q.9 Which online tool do you find most helpful when buying a used car?
 
Social media (e.g Twitter, Facebook, Instagram etc)
 
Websites
 
Apps
 
Price comparison websites
 
Other
 
 
Thank you for your time! :)