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Dear participant:
You are invited to participate in our survey determining the demand for a fast-casual restaurant offering Italian cuisine, in China's mayor cities. It will take approximately seven minutes to complete the questionnaire.

Your survey responses will be strictly confidential and data from this research will be reported only in the aggregate. Your information will be coded and will remain confidential. If you have questions at any time about the survey or the procedures, you may contact David Sudowé by email (at the email address specified below).

Your participation in this study is completely voluntary. There are no foreseeable risks associated with this project. However, if you feel uncomfortable answering any questions, you can withdraw from the survey at any point.

Thank you very much for your time and support. Your opinion is very important for us. Please start with the survey now by clicking on the Continue button below.
 
 
 
How many times per week do you go out for lunch?
 
less than 1 time per week
 
1 time
 
2 times
 
3 - 4 times
 
5 times or more
 
 
 
How many times per week do you go out for dinner?
 
less than 1 time per week
 
1 time
 
2 times
 
3 - 4 times
 
5 times or more
 
 
 
How much time per day do you spend for lunch?
 
less than 15 minutes
 
15 - 30 minutes
 
31 - 45 minutes
 
46 minutes or more
 
 
 
How much time per day do you spend to have dinner?
 
less than 15 minutes
 
15 - 30 minutes
 
31 - 45 minutes
 
46 minutes or more
 
 
 
What is your age?
 
21 or younger
 
22-29
 
30-37
 
38-45
 
46-53
 
54-61
 
61-68
 
69 or older
 
 
 
What is your gender?
 
Female
 
Male
 
 
 
What is the highest degree or level of school you have completed? If currently enrolled, highest degree received.
 
Some college
 
Grammar school
 
High school or equivalent
 
Technical/vocational college
 
Professional degree
 
Bachelor’s degree
 
Master’s degree
 
Doctorate degree
 
Other
 
 
 
 
What is your current household income in U.S. dollars?
 
under $ 400
 
$ 400 - $ 800
 
$ 900 - $ 1300
 
$ 1400 - $ 1800
 
$ 1900 - $ 2300
 
$ 2400 - $ 2800
 
$ 2900 - $ 3300
 
over $ 3400
 
 
 
Which of the following categories best describes your primarily area of employment?
 
Agriculture
 
Arts, Entertainment, or Recreation
 
Construction
 
Education
 
Finance and Insurance
 
Government and Public Administration
 
Health Care
 
Legal Services
 
Logistics
 
Manufacturing - Computer and Electronics
 
Manufacturing - Other
 
Military
 
Publishing
 
Real Estate, Rental, or Leasing
 
Religious
 
Retail
 
Scientific or Technical Services
 
Service - Hotel and Food
 
Service - Other
 
Software
 
Telecommunications
 
Utilities
 
Wholesale
 
Other