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2017
July
V
V2
V2
0%
Exit Survey
Do you believe in Fairtrade to address social & environmental issues?
Yes
No
Which snack did you purchase recently?
Snickers
Mars bar
Walkers Crisps
Cadbury Fingers
McVitie’s Ginger Nut biscuit
Hula Hoops
Jaffa Cakes
Penguin Biscuits
Haribo
Eat Natural Almond and Apricot with Yoghurt Coating Fruit & Nut Bar
Traidcraft Geobars Fair Trade Crunchy Granola Bar
Natures Path Organic Nice & Nobbly Trail Mix Granola Bar
Mavuno Uganda’s Dried Mango
Mule Bar Fair Trade Hunza Nut
Why don't you purchase Fairtrade snacks?
Price
Taste
Not interesting
Not attractive
Believing you wont make a difference
Why do you purchase Fairtrade snacks?
Strong sense of personal responsibility
To make a difference
Help developing countries
Makes you feel better
What is your highest education level?
GCSEs
A Levels
College
Bachelor's degree
Master's degree
Doctoral degree
How did you become interested in ethical purchasing?
Family
Friends
T.V
Social Media
Certain Beliefs
When buying snacks are they planned or impulsive?
Planned
Impulsive
Which chocolate bar would you purchase? Fairtrade Cadbury Dairy Milk or Toblerone Milk Chocolate
Fairtrade Cadbury Dairy Milk
Toblerone Milk Chocolate
What is the most important factor when purchasing your recently bought snack?
Price
Taste
Brand
Purchasing from socially responsible producers
How much extra are you willing to pay for Fairtrade snacks?
0%
1%-5%
5%-10%
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