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Section 1: Gamers’ Profile



Please answer the following questions

* Age
 
 

* Sex
Male Female
 
 

* Number of video games you own
1 - 2 3 -5 6-10 11 or more none
 
 

* Game system:
Playstation Playstation2 Game Cube X box
 
 

* How often do you play video games?
Every day 1-2 per week Every 2 weeks Once a month Less Never
 
 

* How many hours per session do you play video games?
1-2 2-5 5-10 10-12 12 or more don't know
 
 
Given the following statements, please provide your answer in the extent that you agree with them.
* Video games are a great way to get away from it all.
Agree strongly Agree slightly Neutral Disagree slightly Disagree strongly Don’t Know
 
 

* Video games are so complicated that I don’t know if I will be able to play them properly.
Agree strongly Agree slightly Neutral Disagree slightly Disagree strongly Don’t Know
 
 

* Video games are really just for younger people.
Agree strongly Agree slightly Neutral Disagree slightly Disagree strongly Don’t Know
 
 

* I would be more likely to play computer games with a friend.
Agree strongly Agree slightly Neutral Disagree slightly Disagree strongly Don’t Know
 
 

* Video games are better played alone.
Agree strongly Agree slightly Neutral Disagree slightly Disagree strongly Don’t Know
 
 

* I wouldn’t know how to load up a PC game.
Agree strongly Agree slightly Neutral Disagree slightly Disagree strongly Don’t Know
 
 

* If you just have to CHOOSE ONE, do you consider yourself a:
PC Gamer Console Gamer
 
 
 
Section 2: Controller Layout Preference



Assuming that you play using a PS2 CONSOLE, please answer the following section…



We are going to show you some controller layouts that could be set up as the default layout in any game within a specific genre. Please scroll down and give them a score from 1 to 10. 10 meaning that this layout is very good for you in order to play that specific genre, and 1 meaning that the layout is not at all good for you.
 
 
SPORTS GAMES GENRE

Sports games include all games, which involve or are about sports; e.g. football, baseball, basketball, hockey.

* Option 1 of 4


1
Not at all Good
2 3 4 5 6 7 8 9 10
Very Good
 
 
 
* Option 2 of 4


1
Not at all Good
2 3 4 5 6 7 8 9 10
Very Good
 
 
 
* Option 3 of 4


1
Not at all Good
2 3 4 5 6 7 8 9 10
Very Good
 
 
 
* Option 4 of 4


1
Not at all Good
2 3 4 5 6 7 8 9 10
Very Good
 
 
DRIVING GAMES GENRE
Racing/Driving games include any games involving the racing or driving of motor vehicles.


* Option 1 of 4


1
Not at all Good
2 3 4 5 6 7 8 9 10
Very Good
 
 
 
* Option 2 of 4


1
Not at all Good
2 3 4 5 6 7 8 9 10
Very Good
 
 
 
* Option 3 of 4


1
Not at all Good
2 3 4 5 6 7 8 9 10
Very Good
 
 
 
* Option 4 of 4


1
Not at all Good
2 3 4 5 6 7 8 9 10
Very Good
 
 
ACTION "3rd VIEW" GAMES GENRE
Include all games where the player controls the star character in the game and can see the star character from a third person point of view.


* Option 1 of 4


1
Not at all Good
2 3 4 5 6 7 8 9 10
Very Good
 
 
 
* Option 2 of 4


1
Not at all Good
2 3 4 5 6 7 8 9 10
Very Good
 
 
 
* Option 3 of 4


1
Not at all Good
2 3 4 5 6 7 8 9 10
Very Good
 
 
 
* Option 4 of 4


1
Not at all Good
2 3 4 5 6 7 8 9 10
Very Good
 
 
ACTION "1sr VIEW" GAMES GENRE
Include all games where the player is one with the star character in the game. Usually, the player walks around shooting stuff with visible arms and weapons

* Option 1 of 4


1
Not at all Good
2 3 4 5 6 7 8 9 10
Very Good
 
 
 
* Option 2 of 4


1
Not at all Good
2 3 4 5 6 7 8 9 10
Very Good
 
 
 
* Option 3 of 4


1
Not at all Good
2 3 4 5 6 7 8 9 10
Very Good
 
 
 
* Option 4 of 4


1
Not at all Good
2 3 4 5 6 7 8 9 10
Very Good
 
 
 
Section 2: Controller Layout Preference



Assuming you play using a Desktop Computer, please answer the following section…



We are going to show you some controller layouts that could be set up as the default layout in any game within a specific genre. Please scroll down and give them a score from 1 to 10. 10 meaning that this layout is very good for you in order to play that specific genre, and 1 meaning that the layout is not at all good for you.
 
 
SPORTS GAMES GENRE

Sports games include all games, which involve or are about sports; e.g. football, baseball, basketball, hockey.

* Option 1 of 4


1
Not at all Good
2 3 4 5 6 7 8 9 10
Very Good
 
 
 
* Option 2 of 4


1
Not at all Good
2 3 4 5 6 7 8 9 10
Very Good
 
 
 
* Option 3 of 4


1
Not at all Good
2 3 4 5 6 7 8 9 10
Very Good
 
 
 
* Option 4 of 4


1
Not at all Good
2 3 4 5 6 7 8 9 10
Very Good
 
 
DRIVING GAMES GENRE
Racing/Driving games include any games involving the racing or driving of motor vehicles.


* Option 1 of 3


1
Not at all Good
2 3 4 5 6 7 8 9 10
Very Good
 
 
 
* Option 2 of 3


1
Not at all Good
2 3 4 5 6 7 8 9 10
Very Good
 
 
 
* Option 3 of 3


1
Not at all Good
2 3 4 5 6 7 8 9 10
Very Good
 
 
ACTION "3rd VIEW" GAMES GENRE
Include all games where the player controls the star character in the game and can see the star character from a third person point of view.


* Option 1 of 3


1
Not at all Good
2 3 4 5 6 7 8 9 10
Very Good
 
 
 
* Option 2 of 3


1
Not at all Good
2 3 4 5 6 7 8 9 10
Very Good
 
 
 
* Option 3 of 3


1
Not at all Good
2 3 4 5 6 7 8 9 10
Very Good
 
 
ACTION "1sr VIEW" GAMES GENRE
Include all games where the player is one with the star character in the game. Usually, the player walks around shooting stuff with visible arms and weapons

* Option 1 of 3


1
Not at all Good
2 3 4 5 6 7 8 9 10
Very Good
 
 
 
* Option 2 of 3


1
Not at all Good
2 3 4 5 6 7 8 9 10
Very Good
 
 
 
* Option 3 of 3


1
Not at all Good
2 3 4 5 6 7 8 9 10
Very Good
 
 
Section 3: Purchase Decisions and Loyalty Effect


* Where do you buy your computer games?
 
Online
 
Specialist Retailers
 
Don’t Buy
 
Other (Please specify)
 

 
 

* If you rent computer games, how often do you do it?
1-2 per week Every 2 weeks Once a month Less Never
 
 

* Please select from the list below, the THREE most important factors that drive you to purchase computer games software
 
Good Reviews
 
Word of Mouth
 
Retailer Recommendation
 
Advertising
 
Known Publisher
 
Endorsement (e.g. celebrities, sports)

 
 

* Having to spend too much time learning how to play a computer game is frustrating.
Agree strongly Agree slightly Neutral Disagree slightly Disagree strongly Don’t Know
 
 

* If I don’t experience the computer game during the first 2-3 minutes I usually quit playing.
Agree strongly Agree slightly Neutral Disagree slightly Disagree strongly Don’t Know
 
 

* I can identify the computer game titles with their respective Publisher.
Agree strongly Agree slightly Neutral Disagree slightly Disagree strongly Don’t Know
 
 
Assuming that all computer games within the same genre had the same STANDARD controller layout as the DEFAULT OPTION, (you will still have the option to set up a different controller configuration), please provide an answer to the following statements, in the extent that you agree with them.
* I will spend less time learning how to play and more time enjoying the computer game.
Agree strongly Agree slightly Neutral Disagree slightly Disagree strongly Don’t Know
 
 
 
* A standard controller layout will improve my gaming experience.
Agree strongly Agree slightly Neutral Disagree slightly Disagree strongly Don’t Know
 
 
 
* The more I play different titles with the standard controller layout, the more I become an expert playing that genre.
Agree strongly Agree slightly Neutral Disagree slightly Disagree strongly Don’t Know
 
 
 
* If I become an expert playing with the standard controller layout, I will find it hard to switch to a computer game with a different controller layout.
Agree strongly Agree slightly Neutral Disagree slightly Disagree strongly Don’t Know
 
 
 
* I will recommend computer games that have the standard controller layout to my friends.
Agree strongly Agree slightly Neutral Disagree slightly Disagree strongly Don’t Know
 
 

* Video games are so complicated that I don’t know if I will be able to play them properly.
Agree strongly Agree slightly Neutral Disagree slightly Disagree strongly Don’t Know
 
 

* Video games are really just for younger people.
Agree strongly Agree slightly Neutral Disagree slightly Disagree strongly Don’t Know
 
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