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2014
June
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What do you want from your Accountant
What do you want from your Accountant
Carolyn Harris Chartered Accountants Limited
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Hello fellow CSBM students:
You are invited to participate in my survey.
It will take approximately 5 minutes to complete the questionnaire.
Your participation in this study is completely voluntary. There are no foreseeable risks associated with this project. However, if you feel uncomfortable answering any questions, you can withdraw from the survey at any point. It is very important for us to learn your opinions.
Your survey responses will be strictly confidential and data from this research will be reported only in the aggregate. Your information will be coded and will remain confidential. If you have questions at any time about the survey or the procedures, you may contact Carolyn Harris by email at the email address specified below.
[email protected]
Thank you very much for your time and support. Please start with the survey now by clicking on the
Continue
button below.
Will you be in need of an accountant, either professionally or personally, in the next 12 months?
Yes
No
Maybe
If you answered ‘No’ you do not need to continue with the survey. Thank you for your time.
If you were looking for an accountant what size firm would you prefer?
Sole Practitioner
Small Accounting firm
Medium Accounting firm
Large Accounting firm
Which services are you most likely to want from an accountant? Please tick all that apply.
Business start-up assistance and/or advice
End of year Financial Statements and Tax Returns
Personal tax returns
Payroll preparation and/or assistance
GST Return preparation and/or assistance
Company Administration (Companies Office requirements
Regular planning and business coaching sessions
Business Plan assistance and/or advice
ACC Administration
Tax Advice
Management accounts (monthly or quarterly)
Cashflow forecasting
Bank Lending application assistance
Other
When considering an accountant what is important to you? Please tick all that apply.
Accessible
Flexible office hours (available outside work hours if required)
Approachable
One on one personal service (deal with the same person year after yeart)
Location
Communication
Knows your business
Price of services
Fee options
Other
Accountants may charge at an hourly rate and/or offer fixed fee arrangements. What sort of fee option would you prefer?
Pay per hour with an estimate of cost given
Pay per hour without an estimate of cost given
Fixed fee arrangements
If you chose Pay per hour please go to. Q 7. If not please go to Q 8.
If paying an hourly rate which price range do you prefer?
$75 - 99.99 per hour
$100 - $129.99 per hour
$130 - $159.99 per hour
$160 - $189.99 per hour
$190 - $229.99 per hour
$230 and above
Which search options would you use to look for an accountant? Please tick all that apply.
Yellow pages
Internet search
Social Media
Business Networking Forums (e.g. Chamber of Commerce; BA5; TNG; BNI; WBWN)
Bank or Business recommendations/referrals
Local newspaper
Family and/or friends recommendations/referrals
Other
In which area of Whangarei do you live?
Whangarei Central
Whangarei North
Whangarei South
Whangarei East
Whangarei West
What is your age group?
What is your average income?
21 - 39 yrs
40 - 59 yrs
60 and older
$0 - $25,000
$25,001 - $50,000
$50,001 - $75,000
$75,001 - $99,999
$100,000 and over
Thank you for taking the time to complete my survey.
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