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Consumer Behavior of using aromatic candles in Australia
Dear Sir/Madame
This survey was designed to gather information on the study of aromatic candles consumer behavior in Australia. The questionnaires were developed to obtain information for academic purpose. It is part of our Individual Study project for Master of Management program, Faculty of Commerce and Accountancy, Chulalongkorn University, Thailand. Therefore, I would like to ask for your cooperation to answer the questions below which all information will be used for studying purpose only.
Thank you very much.
General Information:
 
 
 
1.Gender
 
FORMCHECKBOX Male FORMCHECKBOX Female
 
 
 
2.Age
 
FORMCHECKBOX 20 and less FORMCHECKBOX 21-30 FORMCHECKBOX 31-40 FORMCHECKBOX 41-50 FORMCHECKBOX 51-60 FORMCHECKBOX 61 and more
 
 
 
3.Educational Level
 
FORMCHECKBOX High School or less FORMCHECKBOX Diploma/College graduate FORMCHECKBOX Bachelor
 
FORMCHECKBOX Master FORMCHECKBOX Doctorate FORMCHECKBOX Others.................
 
 
 
4.Status
 
FORMCHECKBOX Single FORMCHECKBOX Married with Children FORMCHECKBOX Married without Children FORMCHECKBOX Others
 
 
 
5.Income (AUD/per month )
 
FORMCHECKBOX 4500 and less FORMCHECKBOX 4501-6500 FORMCHECKBOX 6501 and more
 
 
 
6.Occupation
 
FORMCHECKBOX Student FORMCHECKBOX Corporate Employee FORMCHECKBOX Executive
 
FORMCHECKBOX Business Owner FORMCHECKBOX Housewife FORMCHECKBOX Unemployed
 
FORMCHECKBOX Others…………………..
 
 
 
7.Hobbies
 
FORMCHECKBOX Spend time at home
 
FORMCHECKBOX Entertainment outside home
 
FORMCHECKBOX Home decoration
 
FORMCHECKBOX Spa or Massage
 
FORMCHECKBOX Sports
 
FORMCHECKBOX Others……………..
 
Consumer Behavior:
 
 
 
8.Have you ever used or bought aromatic candles?(If the answer is no, please skip to Question12)
 
FORMCHECKBOX Yes FORMCHECKBOX No
 
 
 
9.How often do you buy aromatic candles?
 
FORMCHECKBOX Weekly FORMCHECKBOX Monthly FORMCHECKBOX Quarterly FORMCHECKBOX Annually
 
 
 
10.What is your average buying volume per time?
 
 
FORMCHECKBOX 1 package FORMCHECKBOX 2-4 packages FORMCHECKBOX 5-7 packages FORMCHECKBOX 8 packages and more
 
 
 
11.How much in average did you spend on buying aromatic candles each time?(AUD currency)
 
FORMCHECKBOX 30 and less FORMCHECKBOX 31-60 FORMCHECKBOX 61-100 FORMCHECKBOX 100 and more
 
 
 
12.Whom you buy/will buy the product for?
 
FORMCHECKBOX Yourself FORMCHECKBOX Spouse/Lover FORMCHECKBOX Friends FORMCHECKBOX Parent FORMCHECKBOX Children
 
FORMCHECKBOX Colleagues FORMCHECKBOX Others………………
 
 
 
15.Which type of candle do you mostly buy?
 
FORMCHECKBOX Pillar FORMCHECKBOX Votive FORMCHECKBOX Candle in container FORMCHECKBOX Tea light
 
FORMCHECKBOX Floating FORMCHECKBOX Tapers FORMCHECKBOX Fancy Candle FORMCHECKBOX Others………
 
 
 
16.Which material of candle do you prefer to buy?
 
FORMCHECKBOX Paraffin FORMCHECKBOX Soy wax FORMCHECKBOX Palm wax FORMCHECKBOX Bee wax FORMCHECKBOX any
 
 
 
17.What kind of store did you normally buy/prefer to buy aromatic candles?
 
FORMCHECKBOX Department store FORMCHECKBOX Candle shop FORMCHECKBOX Gift Shop FORMCHECKBOX Market
 
FORMCHECKBOX Trade show FORMCHECKBOX Online FORMCHECKBOX Others………………..
 
 
 
18.For 4-inch-height pillar aromatic candle, what is the maximum price do you think it is acceptable?(AUD)
 
FORMCHECKBOX 15 and below
 
FORMCHECKBOX 16-20
 
FORMCHECKBOX 21-25
 
FORMCHECKBOX 26-30
 
FORMCHECKBOX 31-35
 
FORMCHECKBOX 36 and more
 
Thank you very much for your kindness on completing the survey.
 
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