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Questions marked with an * are required Exit Survey
 
 
* Have you seen any advertising in the past 3 months for Diamond Credit Union?
 
Yes
 
No
 
 
 
* Do you recall where you saw Diamond Credit Union advertising within the past 3 months? If yes, please, specify
 
No
 
Yes- Please specify
 
 
 
* What was the message that you saw in Diamond Credit Union’s advertising within the past 3 months? If you do not remember, please enter “don’t remember.”
   
 
 
 
* Where have you seen/heard advertising for Diamond Credit Union within the past 3 months? Select all that apply.
 
Collateral items (pens, notepads, T-shirts, etc.)
 
YouTube
 
Movie Theater
 
TV
 
Billboards
 
Facebook
 
Website
 
Direct Mail
 
Twitter
 
Radio
 
In branch signage/communications
 
Other- Please specify

 
 
 
* Did the message that you saw/heard talk about YOUnity?
 
Yes
 
No
 
Don’t know/Don’t remember
 
 
 
* In your own words, please tell us what the idea of YOUnity means?
   
 
 
 
* How well do you know Diamond Credit Union?
Slightly well Moderately well Very well Extremely well
 
 
 
* Compared to 3 months ago, how has your familiarity with Diamond Credit Union changed?
No change in familiarity Somewhat more familiar Much more familiar
 
 
 
* Over the past three months, how has your view of Diamond Credit Union changed, if it has changed at all?
 
My opinion is better
 
My opinion is worse
 
My opinion is the same
 
I was not aware of Diamond Credit Union 3 months ago
 
 
 
* In your own words, please explain why your view of Diamond Credit Union is better than it was 3 months ago.
   
 
 
 
In your own words, please explain why your view of Diamond Credit Union is worse than it was 3 months ago.
   
 
 
 
* In which county do you reside?
 
Berks
 
Montgomery
 
Chester
 
None of the above
 
 
 
* Which Diamond Credit Union location do you consider to be your primary branch?
 
Pottstown
 
Wyomissing
 
Exeter
 
Boyertown
 
Reading Health Systems
 
 
 
* Into which age range do you fall?
 
Under 18
 
18-24
 
25-29
 
30-34
 
35-39
 
40-44
 
45-49
 
50-54
 
55-59
 
60+
 
 
 
* What is your gender?
 
Male
 
Female
 
 
 
* What is your highest level of education completed?
 
Some High School
 
High School Diploma
 
Some College
 
Associate Degree
 
Bachelor Degree
 
Advanced Degree
 
Other- Please specify
 
 
 
 
* What is your employment status?
 
Full time
 
Part time
 
Unemployed
 
Retired
 
Student
 
Other- Please specify
 
 
 
 
* In what range does your household income fall?
 
Under $25,000
 
$25,000 - $49,999
 
$50,000 - $74,999
 
$75,000 - $99,999
 
$100,000 - $149,999
 
$150,000 - $199,999
 
$200,000 or more
 
Prefer not to answer
 
 
 
* Please check all that apply to your household. 
 
I live with a spouse/partner/significant other
 
I have children under 18 living in the house
 
I have children older than 18 living in the house
 
I live with a parent/guardian
 
I live with roommates
 
I live by myself

 
 
 
* Do you consider yourself of Hispanic, Latino or Spanish origin?
 
Yes
 
No
 
Prefer Not to Answer
 
 
 
* Which race do you most closely identify with?
 
Caucasian or White
 
African-American or Black
 
Asian
 
Native American or Native Alaskan
 
Native Hawaiian or Other Pacific Islander
 
Prefer Not to Answer
 
Other- Please specify