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The importance of understanding how to plan and run an effective NPS program

Hosted on: Thursday, September 27, 2018

About the webinar

QuestionPro - The Insights Platform has teamed up with Owen CX - the leaders in designing and implementing NPS programs, with over 1,000 successful implementations under their belt. They are also the creators of the Net Promoter Masterclass, the official Net Promoter Certification program. Together, we will talk you through the key components of a successful NPS program using the most powerful Insights Platform and why it’s critical to train you and your team on the methodology. Join us to understand the significant benefits from using the world’s most widely used CX metric - Net Promoter Score. The webinar will address areas such as your data collection architecture, engaging your organization and the critical differences between B2C and B2B programs.


In this webinar we discussed:


  • Basics of Net Promoter Score
  • The key components of a successful NPS program
  • The optimum data collection architecture using QuestionPro
  • How to enable your NPS program for success

About the speakers


Vivek Bhaskaran
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Vivek Bhaskaran
CEO and Founder, QuestionPro
Vivek Bhaskaran is the CEO and Founder of QuestionPro, one of the industry's leading providers of web-based research technologies. In 2008, the company made Inc. magazine's list of the fastest-growing private companies, ranking 172nd overall and 25th among business-service providers. Vivek also co-founded IdeaScale and is the Executive Chairman of TryMyUI and Lander.
Richard Owen
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Richard Owen
CEO and Founder, OwenCX
Richard Owen is the founder and CEO of the OWEN CX Group. Richard has enjoyed a 30-year career centered around the use of technology to transform business operations. Most recently Richard was CEO of Satmetrix, the co-creator of NPS, for a period of 15 years until the successful exit to Nice Systems. He is also the author of ‘Answering the Ultimate Question – How Net Promoter Can Transform your Business’ and the creator of the official Net Promoter Certification program.