Check out QuestionPro’s free survey articles and resources. Learn how to prepare online questionnaires, increase survey response rates, and improve customer satisfaction, market research, human resources, and so much more!
We're happy to provide you with FREE questionnaire templates, to unlock your true business potential. The QuestionPro survey platform is an end-to-end solution for tracking customer satisfaction and loyalty.
Learn about 10 different types of Poll questions along with examples such as Dichotomous Poll Question, Likert Scale Poll Question, Semantic Differential Scale Poll Questions to name a few.
Learn about 20 different types of Research questions such as Net Promoter Score, Likert Scale, Semantic Differential Scale etc. along with steps to create effective research questions and examples.
Survey Research is a quantitative research method used for collecting data from a set of panel or respondents. Learn everything about survey research definition, methods and examples.
Complete guide on how to successfully conduct Market Research Surveys and Market Analysis. Learn about the two types of market research survey methods - Qualitative and Quantitative research surveys and the right Market Research Process to generate maximum insight.
Learn how to measure a respondent’s opinion or attitude using Likert scale survey questions. We also teach you about Unipolar Likert scale and Bipolar Likert scale.
The cost of retaining current customers will always be cheaper than acquiring new ones. We will show you how sending out customer satisfaction surveys can double your business sales.
We have developed ten tried and tested ways to increase response rates from your online surveys. This will ensure that you are getting the most accurate results from survey respondents.
Learn employee benefits, working conditions, opportunities for career advancement, and more. The template is intended to provide you with a basic interview structure so that you can get up and running easily and fast.
There are a few questions in your mind that you would like answered and you are on the lookout for a fast and inexpensive way to find out more about your customers. We will teach you how to effectively conduct an online survey.
The Trend Analysis module allows you to plot aggregated response data over time. This is especially valuable, if you are conducting a long running survey and would like to measure differences in perception and responses over time.
Analyzing data from online surveys is important to understand the numbers before you can claim your research to be successful. Cross tabulation is a tool that allows you compare the relationship between two variables.
You need a better understanding of the characteristics of your users. Developing a focused and effective questionnaire will help you to efficiently and accurately pinpoint the information that will help you make more informed decisions.
Complete guide to types of questions and sample question types like Multiple Choice question, Likert Scale question, Net Promoter Score question with examples that can help you collect meaningful insights.
Total Unduplicated Reach and Frequency Analysis or TURF is a statistical model to determine where to place ads to reach the widest possible audience, or what kind of market-share will we gain if we add a new line to our model.
Price Modeling and Line Optimization analysis can be used in addition to the TURF Analysis and Simulator tools, to optimize the cost and pricing structures.
If you have not begun your data collection process, TURF Analysis modules are integrated with the survey software and are offered as part of the licenses at QuestionPro.
The Van Westendorp price sensitivity meter is a technique for market researchers to gauge consumer perceptions of the value of products or services.
Articles | Customer Loyalty Survey
Measuring Customer Loyalty with Surveys
Customer satisfaction and loyalty is coupled with the well-being and long term growth of the company. In other words, the success of your company depends on how satisfied and loyal your customers are.
Articles | Customer Satisfaction Survey
Improve Customer Satisfaction
One of the keys to success in the competitive marketplace is effective customer management. Companies have invested a lot of effort in prioritizing Customer Relationship Management (CRM).
When conducting a viable and sustainable market research program, one of the fundamental ingredients is the ability to collect actionable data from a pool of respondents.
Multiple choice questions are fundamental survey questions which provides respondents with multiple answer options. Learn everything about Multiple Choice Questions, its parts and over 20 multiple choice question types and examples.
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