This free survey is powered by
0%
Exit Survey
 
 
Thank you for agreeing to participate in this survey for the Chicago Fire. This survey will ask you about your knowledge of brands in several different product categories, and will take no more than 8 minutes to complete. In appreciation of your participation, we will enter your name in a drawing for a Chicago Fire autographed soccer ball and four (4) tickets to the Chicago Fire vs. NY Red Bulls game on Sunday, April 7, 2013. You will be asked to enter the drawing at the completion of the survey.

Your participation in this study is completely voluntary. There are no foreseeable risks associated with this project. However, if you feel uncomfortable answering any questions, you can withdraw from the survey at any point. It is very important for us to learn your opinions.

Your survey responses will be strictly confidential and data from this research will be reported only in the aggregate. Your information will be coded and will remain confidential. If you have questions at any time about the survey or the procedures, you may contact Jenny Kim ([email protected]) with any questions.

Click on the Continue button below to proceed. Thanks and Go Fire!

 
 
 
What is the name of the first energy utility that comes to mind?
   
 
 
 
Which of the following energy utilities have you heard of? Check all that apply.
 
People’s Gas
 
North Shore Gas
 
Constellation
 
EnergyPlus
 
Nicor Gas
 
Integrys Energy Services
 
Spark Energy
 
Nordic Energy
 
ComEd

 
 
How familiar are you with the following energy programs?
Not familiar Somewhat familiar Very familiar
North Shore Natural Gas Savings Program
People’s Gas Natural Gas Savings Program
ComEd Smart Ideas
Nicor Gas Energy Efficiency
 
 
 
* Where did you hear about the Nicor Gas Energy Efficiency Program? Check all that apply.
 
Chicago Fire game, event, or communications
 
Youth Soccer Event
 
Radio
 
Newspaper or Magazine
 
TV commercial
 
Online
 
Word of Mouth (e.g., friends, family)
 
Don’t Know
 
Other (please specify)
 

 
 
 
What is the name of the first wireless provider that comes to mind?
   
 
 
How familiar are you with the following wireless providers?
Not familiar Somewhat familiar Very familiar
Verizon
Sprint
AT&T
T-Mobile
Cricket
 
 
 
* Where did you hear about Cricket? Check all that apply.
 
Chicago Fire game, event, or communications
 
Youth Soccer Event
 
Radio
 
Newspaper or Magazine
 
TV commercial
 
Online
 
Word of Mouth (e.g., friends, family)
 
Don’t Know
 
Other (please specify)
 

 
 
What is the name of the first online car buying service that comes to mind?
   
 
 
How familiar are you with the following online car buying services?
Not familiar Somewhat familiar Very familiar
ValueTrader.com
TrueCar.com
Autotrader.com
Carmax.com
Edmunds.com
Cars.com
 
 
 
* Where did you hear about Truecar.com? Check all that apply.
 
Chicago Fire game, event, or communications
 
Youth Soccer Event
 
Radio
 
Newspaper or Magazine
 
TV commercial
 
Online
 
Word of Mouth (e.g., friends, family)
 
Don’t Know
 
Other (please specify)
 

 
 
 
What is the name of the first place that comes to mind when you think to buy a cup of coffee?
   
 
 
How familiar are you with the following locations to buy coffee?
Not familiar Somewhat familiar Very familiar
Dunkin Donuts
McDonald’s
Peet's Coffee & Tea
Tim Hortons
Caribou Coffee
Starbucks
 
 
 
* Where did you hear about Dunkin Donuts? Check all that apply.
 
Chicago Fire game, event, or communications
 
Youth Soccer Event
 
Radio
 
Newspaper or Magazine
 
TV commercial
 
Online
 
Word of Mouth (e.g., friends, family)
 
Don’t Know
 
Other (please specify)
 

 
 
 
What is the name of the first craft beer brand that comes to mind?
   
 
 
How familiar are you with the following craft beer brands?
Not familiar Somewhat familiar Very familiar
Great Lakes
Summit
Bell’s
Sierra Nevada
Sam Adams
Blue Moon
Lagunitas
 
 
 
* Where did you hear about Lagunitas? Check all that apply.
 
Chicago Fire game, event, or communications
 
Radio
 
Newspaper or Magazine
 
TV commercial
 
Online
 
Word of Mouth (e.g., friends, family)
 
Don’t Know
 
Other
 

 
 
 
Have you seen the "This is Soccer. This is Chicago." advertising campaign?
 
Yes
 
No
 
 
 
* Where did you see or hear the "This is Soccer. This is Chicago." advertising campaign?
 
Chicago Fire game, event, or communications
 
Radio
 
Newspaper or Magazine
 
TV
 
Online
 
Word of Mouth (e.g., friends, family)
 
Don’t Know
 
Other
 

 
 
What is your gender?
 
Male
 
Female
 
Prefer not to answer
 
 
 
What is your age?
   
 
 
 
What is your ethnicity?
 
White
 
Hispanic / Latino
 
American Indian / Native Alaskan
 
Asian
 
Black / African American
 
Native Hawaiian / Pacific Islander
 
Two or more races / multiracial
 
Other
 
 
 
 
In what zip code do you reside?
   
 
 
 
How many Chicago Fire home games did you attend last season (2012 season)?
 
Zero
 
1 – 4
 
5 – 8
 
9 or more
 
 
 
Are you willing to help the Chicago Fire by taking another survey near the end of the season?
 
Yes, I would like to help
 
No
 
 
 
If you want to enter the drawing for a Chicago Fire autographed ball and four (4) tickets to the Chicago Fire vs. New York Red Bulls game on Sunday, April 7, 2013 please enter your email address below. If you are selected as the winner, we will contact you via this email address.