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CRM Nov 2014

LPL Financial User Feedback Survey
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As we look to integrate CRM features into our technology, we are conducting a research study to enhance the advisor experience.

This study includes a 15 minute survey to help us better understand how you use your current CRM, what features you care about, and what are the ways we can better integrate CRM technology into ours to enhance your experience.

Your feedback will help us greatly as we continue to refine, enhance, and create technology that delights our customers.

Start the survey now by clicking on the Continue button below.
 
 
 
1. What CRM do you currently use?
 
RedTail
 
SalesForce
 
Goldmine
 
Outlook
 
Junxure
 
ACT
 
Ebix CRM
 
I currently do not use a CRM
 
Other
 
 
 
2. Please indicate how often you use the following functionality in your CRM
Frequency of usage[,]
Several times a dayDailyWeeklyMonthlyQuarterlyLess often than quarterlyNever Use
Track communications
Maintain essential client information
Track client issues, activities, or problem resolution
Manage prospects / pipeline
View client accounts / holdings
Forecast sales
Share corporate calendars
Automate tasks and workflows
Generate customer related reports
Access CRM capabilities via mobile app
Broadcast/send emails to targeted customer or prospects groups
 
 
3. What other CRM capabilities, if any, do you use daily or several times a day that is not mentioned above?
Capability 1
Capability 2
Capability 3
 
 
 
4. As we consider integrating CRM capabilities into ClientWorks, please rank how useful the following features would be for you (Drag and drop the most important to the top).
Drag your choices here to rank them
     
     
    5. What other CRM capabilities would you like to see integrated into ClientWorks?
    Capability 1
    Capability 2
    Capability 3
     
     
     
    6. Would you like to participate in our more in depth research study regarding CRM integration with ClientWorks? If so, please select which of the following you would like to participate in:
     
    One hour phone interview
     
    Allow us to visit your office for half a day

     
    7. What is the best number to reach you?
    Phone : 
     
     
     
    8. What City & State is your office located?
       
     
     
    9. Do you work for a bank or credit union?
     
    Yes
     
    No
     
     
     
    10. Which best describes your primary role?
     
    Advisor
     
    Assistant
     
    OSJ
     
    Program Manager
     
    Other
     
     
     
     
    * 11. What is your lpl.com email address?
       
     
     
     
    * 12. Rep ID