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Welcome.

Thank you for taking the time to complete this survey by 1to1 Media. Your feedback on your experience with social media in banking is important and will help the banks improve their services.

This survey should take about 10 minutes of your time and you may share this survey link with family and friends who may be interested in participating.

As a token of our appreciation, all survey participants will be entered into a draw to win one of 3 IPHONE 5 (please ensure that you leave your phone number or email at the end of the survey to contact you with the prize).

Your responses will be strictly confidential. Data from this research will be reported only in the aggregate. Furthermore, the survey does not require you to share any personal banking information.

Thank you very much for your time and support.

Please start with the survey now by clicking on the Continue button below.
 
 
 
* Please specify your gender:
 
Male
 
Female
 
 
 
* Please specify your age:
 
Younger than 18 years
 
18 – 24 years
 
25 – 34 years
 
35 – 44 years
 
45 – 59 years
 
60 years or older
 
 
 
* Please specify your nationality:
 
Kuwaiti
 
Arab
 
Asian
 
Other
 
 
 
* Please specify your marital status:
 
Single
 
Married with children
 
Married with no children
 
 
 
* Please specify your salary range:
 
Less than 500 Kuwaiti Dinars
 
500 – 999 Kuwaiti Dinars
 
1,000 – 1,499 Kuwaiti Dinars
 
1,500 – 1,999 Kuwaiti Dinars
 
2,000 – 2,499 Kuwaiti Dinars
 
2,500 – 2,999 Kuwaiti Dinars
 
3,000+ Kuwaiti Dinars
 
 
 
* Please select which best describes your current employment situation:
 
Work in the Government sector
 
Work in the Private sector
 
Self-employed
 
Housewife / househusband
 
Student
 
Retired
 
Unemployed
 
 
 
* Please select all social media networks that you use:
 
Facebook
 
Twitter
 
LinkedIn
 
YouTube
 
Foursquare
 
Instagram
 
Blogs
 
Forums
 
Online Gaming
 
Other
 

 
 
How often do you access your social media accounts
More than once per day Daily Weekly Monthly Never
* Facebook
* Twitter
* LinkedIn
* YouTube
* Foursquare
* Instagram
* Blogs
* Forums
* Online Gaming
* Other
 
 
 
* How many “friends” or “followers” do you have on your main social network?
 
Less than 50
 
50 – 99
 
100 – 149
 
150 – 199
 
200 – 249
 
250 - 299
 
300 or more
 
 
 
* Why do you use an online social network? Please select all answers that apply.
 
To keep in touch with friends and family
 
To meet new people
 
To make professional and business contacts
 
To share photos, videos, and music
 
To play games
 
To discover new music, books, films, and other entertainment
 
To interact with other people with similar interests
 
To find information and share feedback about brands and products
 
To promote a business or cause
 
Other
 

 
 
 
* How likely are you to click on a corporate advertisement on the social media networks if the advertisement is relevant to you?
 
Very likely
 
Somewhat likely
 
Neutral
 
Somewhat unlikely
 
Very unlikely
 
 
 
* How likely are you to purchase a product or a service that was recommended by others on the social media networks?
 
Very likely
 
Somewhat likely
 
Neutral
 
Somewhat unlikely
 
Very unlikely
 
 
 
* What topics are you interested in browsing online? Please select all answers that apply.
 
Religion
 
Entertainment (music, movies, games, etc.)
 
Technology
 
Real Estate
 
Finances / Stock Markets
 
Luxury goods (cars, boats, etc.)
 
Travel and Tourism
 
Fashion
 
Other
 

 
 
 
* Do you use social networking sites in relation to your banking activities for any of the following reasons? Please select all answers that apply.
 
Find out more about the Bank’s products and services
 
Access your account
 
Check your spending patterns
 
Discover great banking-related offers
 
Comment on the level of service you have received
 
Do not use
 
Other
 

 
 
Indicate your agreement/disagreement with the following statements regarding your perception about banks having presence in Facebook, Twitter, LinkedIn, YouTube, Blogs, Forums, etc.*
Strongly disagree Disagree Neutral Agree Strongly agree
* It makes me feel that it is an innovative bank in adopting the latest technology.
* It makes me feel that the bank is keeping its customers informed with the latest promotions
* It makes me feel that it is open to people's opinions
* It doesn’t have an effect on how I perceive a bank
* It is of no value for a bank to have presence in such social networks
 
 
Have you joined/become a fan of your bank’s official social media platforms *:
Yes No
* Facebook
* Twitter
* LinkedIn
* Youtube
* Foursquare
* Blog
 
 
 
* Please select a Bank which you have a main relationship with (i.e., salary deposit):
 
National Bank of Kuwait
 
Boubyan Bank
 
Kuwait Finance House
 
Gulf Bank
 
Commercial Bank of Kuwait
 
Burgan Bank
 
Al Ahli Bank of Kuwait
 
Al Ahli United Bank
 
Kuwait International Bank
 
Other
 
 
 
Are you registered to the following services from your main bank?
Registered Not Registered
* Internet Banking
* Mobile Banking
* SMS Notifications
 
 
How often do you use the following channels for your banking needs?
Daily Usage Weekly Usage Monthly Usage Less Often Do Not Use
* Branch
* Online Bank Website
* Mobile
* Social Media
* ATM / CDM
* Call Center – Agent
* Call Center – IVR
 
 
Which channel(s) would you prefer to use when / if you need to do the following?(please select all that apply):
Online Bank Website Mobile Social Media Bank Branches None of Listed
* Find out about new products or services
* Find out about promotions & offers
* Resolve a complaint
* Check account balance
* Apply for a savings / investment account
* Apply for a loan
* Apply for a credit card
* Pay your bills
* Transfer money internationally
* Transfer money locally
* Settle a loan
* Close a credit card
 
 
Please rate the overall level of service that you receive from the Bank(s) that you have a relationship with:
Very Unsatisfied Unsatisfied Neutral Satisfied Very Satisfied No Relationship
* National Bank of Kuwait
* Boubyan Bank
* Kuwait Finance House
* Gulf Bank
* Commercial Bank of Kuwait
* Burgan Bank
* Al Ahli Bank of Kuwait
* Al Ahli United Bank
* Kuwait International Bank
* Other
 
 
How likely are you to recommend your main Bank to others ?
Very unlikely Somewhat unlikely Neutral Somewhat likely Very likely
* How likely are you to recommend your main Bank to others
 
 
 
Are there any comments or feedback that you would like to share with us regarding social media in banking?
   
 
 
Please share with us your details which we will use only to contact you for claiming the prize if you are the draw winner of iPhone 5:
First Name : 
Last Name : 
Phone : 
Email Address : 
 
 
Civil ID (optional)
   
 
Social Media in Banking Survey, Kuwait 2012
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