DIY Paint Survey | QuestionPro

When considering WHERE to purchase paint, how important are each of the following factors to you?

	Extremely Unimportant	Somewhat Unimportant	Neutral	Somewhat Important	Extremely Important	N/A
Low prices offered

High quality of paint selection

Convenience of location

Ability to get help from an in-store employee

One-stop shop; also carries paint brushes, etc.

Offers a particular brand

Offers a wide range of brands

When considering WHICH BRAND of paint to purchase, how important are each of the following factors to you?

For what reasons would you consider taking on a DIY painting project? Please check all that apply.

Getting a first home/apartment

Moving to a new home/apartment

Decorating a nursery or children's room

Inspired by Pinterest or other DIY website

Inspired by a home and garden TV show

Inspired by a display in-store

I would never take on a DIY painting project

Other

Are you aware that Walmart carries paint?

Yes

No

To what extent do you agree or disagree with the following statement:

	Strongly Disagree	Slightly Disagree	Neither Agree Nor Disagree	Slightly Agree	Strongly Agree
"If I wanted to purchase paint for a DIY project, I would consider buying it from Walmart."

Which of the following BEST describes your view of Glidden paint?

Glidden offers high quality paint at a reasonable price.

Glidden offers high quality paint, but it is overpriced.

Glidden paint is priced reasonably, but it is low quality.

Glidden paint is overpriced and low quality.

I am not familiar with Glidden paint.

What is your gender?

Male

Female

How old are you?

Under 18

18-29

30-49

50+

Which of the following best describes your current living situation?

Please list your current Zip Code below: