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2014
June
D
Domestic Rabbit Meat
Domestic Rabbit Meat
Rabbit Meat, Please give me your honest opinions
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Hello:
You are invited to participate in our survey about rabbit meat. In this survey, approximately 500 people will be asked to complete a survey that asks questions about rabbits as a food source. It will take approximately 3 minutes to complete the questionnaire.
Your participation in this study is completely voluntary. There are no foreseeable risks associated with this project. However, if you feel uncomfortable answering any questions, you can withdraw from the survey at any point. It is very important for us to learn your opinions.
Your survey responses will be strictly confidential and data from this research will be reported only in the aggregate. Your information will be coded and will remain confidential. If you have questions at any time about the survey or the procedures, you may contact Kathy Davis on Facebook or by email at
[email protected]
.
Thank you very much for your time and support. Please start with the survey now by clicking on the
Continue
button below.
What do you consider rabbits to be? Choose as many as you want
Pets (Domestic only)
Pets (Wild)
Pests (Wild)
Meat (Domestic Commercial Breeds)
Meat (Wild)
Great for Fibre (Angora)
How likely are you to try domestic rabbit Meat if it were available at your Café or Restaurant.
Very Unlikly
Unlikely
Neutral
Likely
Very Likely
If domestic rabbit meat were at your supermarket, which products would you be likely to buy?
Whole Rabbit
Rabbit Pieces
Peices ready to cook in a Marinade
Whole ready to cook in a Marinade
Sausages
Salami
Other
How likely are you to buy Imported domestic rabbit meat?
Very Unlikely
Unlikely
Neutral
Likely
Very Likely
How important is it to you that the rabbit be New Zealand grown?
Very Unimportant
Unimportant
Neutral
Important
Very Important
Can you tell me how important these things are to you? 1 being lowest 5 being highest
1
2
3
4
5
Organic
Low Chemical Use
Environmentally Friendly
New Zealand Grown Rabbits
Low Fat Meat
No Antibiotics in the Feed
No Growth Hormones in the Feed
Using NZ Sourced Feeds
How much would you be willing to pay for domestic rabbit meat in your supermarket? For Whole Rabbit
-$10 a kg
$11-$15 a kg
$16-$20 a kg
$21-$25 a kg
$26-$30 a kg
$31-$35 a kg
$36-$40 a kg
$41-$45 a kg
$45 plus
Thinking about the size and age of whole rabbit which would you prefer in your supermarket?
1.2 kgs of meat (bone in) Fries well
2 kgs of meat (bone in) Roasts well
3 kgs of meat (bone in) Slow Roasts well
How important to you is it that the whole rabbit is utilised? E.g.. meat, offal, and fur?
Very Unimportant
Unimportant
Neutral
Important
Very Important
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