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Surveys
2014
February
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Feb Meeting Key Drivers
Feb Meeting Key Drivers
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What is the market need we are addressing?
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What is the problem we are solving?
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Why do users care?
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How is this better than what is out there?
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How big of a difference is this really?
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Who is our user?
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How should we define our Target Market?
Lifestyles
Age
Location
Behavior
Individual
Ethnic background
Niche
Income level
Education level
Corporate
Attitudes
User spent time per day
Marital or family status
Occupation
Platform (mobile, tablet or PC)
Gender
Values
Personality
User frequency per day
Interests/hobbies
Other
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Which platform is the most important to our success?
PC
Mobile
Tablet
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As a shareholder, what are your goals?
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Who are our competitors?
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