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Hello:
You are invited to participate in our survey Local Coffee Shop. In this survey, people will be asked to complete a survey that asks questions about what would you expecting when you visit a coffee shop. It will take approximately 10-15 minutes to complete the questionnaire.

Your participation in this study is completely voluntary. There are no foreseeable risks associated with this project. However, if you feel uncomfortable answering any questions, you can withdraw from the survey at any point. It is very important for us to learn your opinions.

Your survey responses will be strictly confidential and data from this research will be reported only in the aggregate. Your information will be coded and will remain confidential. If you have questions at any time about the survey or the procedures, you may contact [Name of Survey Researcher] at [Phone Number] or by email at the email address specified below.

Thank you very much for your time and support. Please start with the survey now by clicking on the Continue button below.
 
 
 
Your Age
 
Under 18
 
18 – 44
 
45 – 64
 
65 or over
 
I prefer not to respond
 
 
 
Your Gender
 
Female
 
Male
 
I prefer not to respond
 
 
 
What's your employment current status?
 
Student
 
Employed
 
Unemployed
 
Retired
 
Prefer not to say
 
 
 
Your monthly income?
 
Less than SAR 3000
 
SAR 3000 – SAR 4,999
 
SAR 5000 to 10,000
 
More than 10,000
 
I prefer not to respond
 
 
 
How often do you drink coffee during the day?
 
Once
 
Twice
 
Three times a day
 
More than three times
 
Do not Drink coffee
 
 
What do you typically order to drink?
Rate each term on a scale of 1 (not at all) to 5 (very well).
1 2 3 4 5
Black Coffee
Cappuccino
Espresso
Late
Mocha
Iced coffee
Tea
 
 
 
Would a coffee shop that (in addition to coffee) serves sandwiches and fresh salads appeal to you?
 
Extremely important
 
Moderately important
 
Slightly important
 
Not at all important
 
 
How important are the following qualities to you when choosing a coffee shop?
Rate each term on a scale of 1 (not at all) to 5 (very well)
1 2 3 4 5
Atmosphere
Noise Level
Price
Selection
Quality of Coffee
Wi-Fi accessibility
Friendliness of Baristas
 
 
 
What kinds of service do you expect? (Select all that apply)?
 
Free Wi-Fi
 
Reading materials
 
Peripheral products (e.g. mugs & Tumblers)
 
Children Corner
 
Other (please specify)